One Free Press Coalition Spotlights Journalists Under Attack – May 2020

Human rights reporter Azimjon Askarov is being held at a prison in Kyrgyzstan, where he is at a higher risk of being exposed to Covid-19.

During COVID-19, Campbell’s Marketing Is All About Being Useful

Instead of using media to drive sales, Campbell’s wants to help people cooking at home during COVID-19 use its products – and enjoy themselves in the process. The CPG has kicked off a campaign across Group Nine Media properties that teaches how to use its family of products, which include Campbell’s soup, Prego pasta sauce,Continue reading »

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A Bookstore Turned “Travel Agency”; Chewy Celebrates Very Good Pets: Friday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. A Bookstore Shocked Fans and Boosted Sales 200% With Its…

NYT Cooking Is Inviting You to a Dinner Party on Instagram

This Sunday, Samin Nosrat wants to make lasagna with you–over Instagram. The acclaimed author of Salt, Fat, Acid, Heat and New York Times Cooking contributor penned an essay for the Times this week lamenting the loss of communal cooking and eating while abiding by social distancing measures. As someone who lives alone and cherishes opportunities…