The Supreme Court ruled today that gender identity and sexual orientation should be included as protected classes under the employment section of Civil Rights Act. Before now, not only was it legal to fire someone for being LGBTQ in the majority of U.S. states, but LGBTQ people were not protected under any federal nondiscrimination laws….
Walmart Is Expanding Its Third-Party Marketplace With Shopify
On the heels of a big boost in online sales, retail giant Walmart announced it is partnering with ecommerce platform Shopify to open up Walmart.com to 1,200 Shopify merchants. In a blog post, Jeff Clementz, vice president of Walmart’s third-party marketplace, said the partnership both expands the range of goods available to Walmart customers while…
Bumble and OkCupid Introduce Ways for Members to Keep Supporting Social Justice Causes
In response to protests of police brutality against unarmed Black people, popular dating apps initially posted social media statements and donation pledges in support of Black Lives Matter. To follow up on commitments, Bumble and OkCupid have introduced in-app initiatives that invite members to keep raising awareness and take action on anti-racism causes. Bumble launched…
How Black-Owned Businesses Are Surviving Without Stimulus | WSJ
What Exactly Happens During a Supply Chain Optimization Audit?
Supply-path optimization, or SPO, is not a new concept. SPO audits typically come in the guise of spreadsheets that are hundreds of cells long with requests for information (RFI) becoming increasingly familiar to ad-tech suppliers–especially as times become leaner. While the consequences of the coronavirus pandemic have put a squeeze on ad spend and forced…
Chase Marriott Bonvoy and Daybreaker’s Dance Series Takes Fans on Virtual Getaways
While people will be itching to travel internationally again after the Covid-19 pandemic, the safest option–minus traveling by car–remains going on virtual vacations from one’s home. Chase’s Marriott Bonvoy Boundless Card and Daybreaker, a company that produces morning dance events globally, teamed up to offer consumers unique digital getaways with #SaturdayStaycation, a virtual dance series…
Pinterest Details Spikes in Pride-Related Searches
The 2020 edition of LGBTQ Pride Month comes without many of its typical large parades and festivals due to Covid-19, but Pinterest is not lacking for related activity on its platform. Pinterest said in a blog post that it compared searches from April 20 through May 17 with the exact same time period in 2019,…
Pinterest, Numerator: Pinners 50% More Likely to Buy Groceries Online During Pandemic
Pinterest teamed up with market research company Numerator to analyze the surge in online grocery shopping spurred by the coronavirus pandemic. Although grocery stores were classified as essential businesses and remained open, the two companies found that the number of Pinners shopping for groceries online was up 70% in March compared with February. Pinterest Pinterest…
No Going ‘Back’
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Doug Weaver, founder and CEO at Upstream Group. Throughout this pandemic many of us have managed our vision of the future by making it about the past. We talk about… Continue reading »
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WhatsApp Payments Begins Rolling Out in Brazil
The first countrywide rollout of WhatsApp’s new Payments feature kicked off Monday in Brazil. People can send money securely or make purchases from local businesses without leaving their chats in the Facebook-owned messaging application. A special six-digit PIN or fingerprint will be required in order to prevent unauthorized transactions. Payments are enabled by Facebook Pay,…