Spotify teamed up with cosmetics brand Nars and Dentsu Aegis Network agencies The Story Lab and Vizeum on a voice-activated ad campaign. The test is a response to the changes in how people shopped for beauty products during the coronavirus pandemic, and it enables shoppers in the U.K. to get blush, lipstick or mascara samples…
The Covid Age Penalty
David Axelrod, Truth Teller
YouTube Creates $100 Million Fund for Black Creators, Artists
YouTube created a multiyear $100 million fund to go toward amplifying and developing the voices of Black creators and artists. CEO Susan Wojcicki revealed the news in her latest update on YouTube’s priorities for creators and users. She provided an example of the type of content the new fund is aimed at elevating: YouTube is…
Google Loses Its Appeal On 50 Million Euro GDPR Fine
Remember that 50 million euro fine that Google got slapped with in France for failing to comply with the General Data Protection Regulation last year? Looks like Google is going to have to pay up. On Friday, the Conseil d’Etat (translates to Council of State), a division of the French government that serves as the… Continue reading »
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A New Air Taxi Model Takes Design Cues From a Far-Flying Bird
Beta Technologies’ Alia, which debuted Friday, draws inspiration from the ultra-efficient Arctic tern. The craft may one day transport organs for transplants.
Pinterest Is Testing Story Pins Again
Pinterest is taking its second shot at the vaunted stories format with a new test of Story Pins with some creators in the U.S. Unlike stories on platforms such as Snapchat, Instagram and Facebook, Pinterest’s Story Pins are not ephemeral. A spokesperson said, “We want good ideas to stick around. Story Pins can be saved…
Adobe Exits The Managed Service Business – What Does It All Mean?
Managed service just isn’t worth it for Adobe anymore. Adobe will phase out what CEO Shantanu Narayen called “transaction-driven solutions,” or low-margin, “resource-intensive,” largely IO-based network buys within Adobe Advertising Cloud. “These offerings are no longer core to our overall value proposition of delivering customer experience management, nor are they contributing to our subscription-based bookings… Continue reading »
The post Adobe Exits The Managed Service Business – What Does It All Mean? appeared first on AdExchanger.
British Group 56 Black Men Honors George Floyd in OOH Campaign
U.K. advocacy group 56 Black Men has launched a nationwide OOH campaign that simply and powerfully lists the names of Black people who have died in police custody, including George Floyd, as well as other racism-related incidents. The impactful creative displays the names of more than two dozen Black victims of race-related violence, including Breonna…
How To Build The Tallest “Building” | Gary Vaynerchuk Original Film
There are two ways you can “build the biggest building in town”. You can either spend all your time and energy focusing on your making your building the tallest, or you can go around and try to tear everyone else’s building down. Anybody that is trying to tear you down is hurting inside and doesn’t realize their happiness does not come at the expense of someone else’s. Having compassion, sympathy, and empathy for your fellow human are REQUIRED for your own happiness. The world is abundant. Nobody else is taking out of your pocket.
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Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations.
Gary is a venture capitalist, 5-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. He is currently the subject of WeeklyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
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