Month: July 2020

Dmexco will now be a completely virtual event due to the global impact of the novel coronavirus pandemic. Ad tech’s big industry event, usually hosted in Cologne, Germany, was slated to commence as a hybrid in-person and digital conference, but a lackluster response to that concept caused host venue Koelnmesse to change course. “Out of…

A letter sent to NFL commissioner Roger Goodell on Monday, which can be read in full below, demands immediate action to change the name of the league’s Washington Redskins team. The campaign to change the Washington team’s name–a double-edged sword that is not only a derogatory slur but also refers to a bleak period of…

Facebook rolled out several updates last week aimed at enabling creators to better monetize their video content on its platform. Product marketing director Yoav Arnstein and head of creator and publisher experience Jeff Birkeland outlined all of the changes in a blog post, writing, “Now more than ever, creators, video publishers and media are using…

What happens when you hand over the reins of a literary festival to the hosts of the popular feminist podcast Call Your Girlfriend? You get By The Books: A Collection of Rising Voices, a highly diverse online lit fest. By The Books starts today and is curated by Ann Friedman and Aminatou Sow–the hosts of…

Consumers who use apps such as iMessage, Venmo, Facebook Messenger and WhatsApp are probably familiar with the option to use animated stickers to express emotions or simply liven up a chat. And recently, branded stickers have appeared as users type in certain words. Holler, a messaging technology platform, is responsible for the recent rise of…

Criteo raised its Q2 revenue forecast to the $175 million range, up from earlier guidance of $147 million, thanks to “better than expected business performance” since the publicly traded company last briefed investors. The company’s stock price rose by more than 20% within minutes of issuing the update Monday, which also noted that its recently…

MIT’s Computer Science and Artificial Intelligence Laboratory (CSAIL) teamed up with intelligent mobility robotics company Ava Robotics and the Greater Boston Food Bank (GBFB) to create a robot that can clean 4,000-square-foot spaces to CDC standards in as little as 30 minutes. The researchers involved believe the CSAIL robot may be the future of keeping…

This is the eighth in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment, ActionIQ, Lytics and Bluecore. Microsoft Dynamics, the company’s customer relationship product suite, has surged lately as it repositions itself as a customer data platform (CDP) competitor, which launched last year.  Satish Thomas, a 14-year Microsoft veteran and head of product for… Continue reading »

The post Microsoft Enters The CDP Fray With Its Cloud Platform And Its Own Data appeared first on AdExchanger.

Two studies reach very different conclusions about ride-hail earnings, as city officials consider setting a minimum wage.