Thousands protest in the UK after a formula replaced a test that influences college placement. It’s led to broader scrutiny of automation and inequality.
Pizza Hut Appoints First-Ever Chief Equity Officer
Pizza Hut announced Wednesday morning that it has appointed a chief equity officer for the first time in the brand’s 62-year history. Chequan Lewis, who formerly ran the brand’s Express chain of restaurants in airports, stadiums and other venues, will utilize his new executive role to create new diversity and inclusion structures and programs. In…
Bumble Bee Wants People to Reimagine What Tuna Can Be
After decades of decline in demand for fish in a can, restaurant closures and shelter-in-place orders during the pandemic have helped reverse this trend. As an inexpensive source of shelf-stable protein, canned tuna is now a much-desired commodity. When panic buying reached its peak during the onset of the coronavirus crisis, the Bumble Bee Seafood…
Introducing the Chief Meme Officer; Marketers Brace for Unpredictable NFL Season: Wednesday’s First Things First
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Bud Light Seltzer Is on the Lookout for Its First…
Embattled TikTok Launches Ad Blitz
With Twitter’s operations in the U.S. and possibly some other markets up in the air, the social video app’s parent, ByteDance, may be hoping the ad campaign will help boost its sale price.
Microsoft and TikTok Are an Odd Pairing That Might Just Benefit Both Companies
There is no obvious new owner for TikTok, a video sharing app that captured the attention of the nation–most recently, President Donald Trump–during the Covid-19 pandemic. TikTok is a formidable player. It’s trendy, musical, funny, great fodder for memes and unabashedly creative. It relies on advertising, but ads seem secondary to original content on the…
Danny Robinson Named Chief Creative Officer at The Martin Agency
For the majority of his career, Danny Robinson has worked mainly in creative roles. However, since May 2018, he has been more client-facing as chief client officer of The Martin Agency. Now returning to his roots, Robinson has been named chief creative officer of the Richmond-based agency, owned by IPG. Robinson replaces Karen Costello, who…
Pearls Before Swine by Stephan Pastis for Wed, 19 Aug 2020
Dilbert by Scott Adams for Wed, 19 Aug 2020
Balancing The 3 S’s (Scale, Signal And Safety) In A New World
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Paul Cimino, president at Cimino Collaborative Consulting. Safety and privacy have become driving forces in advertising. New laws, ad blocking and OS/browser changes have turned the industry upside down. I… Continue reading »
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