Instagram: How to Delete a Reels Video

Instagram’s new Reels feature allows users to record 15-second videos containing one or more clips. If you share a Reel and later decide you want to delete it, our guide will show you how to do just that. Note: These screenshots were captured in the Instagram application on iOS. Step 1: On your Instagram profile,…

‘Highlights’ Launches First Subscription Box As School Nears

The idea for the box was based on research that says a child can get as little as 15 minutes of engaged practice of a learning activity a day to grow that skill.

Quibi Shifts Media Assignment From W+K To UM

The short-form video streaming service is trying to gain traction since launching in April and has spent $31 million in measured media through the first five months of 2020 according to Kantar.

Horizon Finds Three-Quarters Of Americans Support TikTok Ban, But Encourages Brands To Begin Using It

Americans overwhelmingly support a U.S. ban on TikTok including — surprisingly — more than half of frequent TikTok users, according to a consumer tracking study released this morning by Horizon
Media. The poll of 900 Americans found 76% support a TikTok ban. Interestingly, 23% said they support the ban regardless of who owns it, including a U.S. company like Microsoft.

Lilian Tomovich Becomes Grove Collaborative’s First CMO

Grove Collaborative, a natural cleaning and personal care product subscription service, is appointing Lilian Tomovich as its first CMO. Tomovich joins the San Francisco-based DTC online retailer after a six-year stint at MGM Resorts International, where she served as chief experience and marketing officer since 2014. In addition to holding various managerial and executive leadership…

Video Views Soar During Q2, Especially On Connected TVs

After surging to new highs during the first quarter, video views of content watched on internet-connected devices soared to all-time highs during the second quarter of 2020, according to new estimates
released this morning by Brightcove.

App Advertisers Are Shifting Budget To Android Away From IOS As IDFA Changes Loom

With iOS set to get a lot less measurable, developers are considering putting more of their performance budgets into Android. The impetus is Apple’s move to start requiring an opt-in for its proprietary advertising ID, the IDFA, beginning with iOS 14 in September. Without ready access to the IDFA, apps are limited in their abilityContinue reading »

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Yelp Extends Its Request-a-Quote Feature Into an End-to-End Hiring Experience

Business directory and crowdsourced review forum Yelp is converting its Request-a-Quote feature into a “seamless end-to-end hiring experience for home, local, automotive and professional services.” Yelp introduced Request-a-Quote in 2016 as a way to spark direct conversations between consumers and business owners, and the company said it has helped hundreds of thousands of businesses generate…