Hulu Rolls Out Discounted Annual Subscription for Ad-Supported Users
Hulu’s ad-supported tier is getting cheaper. The streaming service is rolling out a discounted annual payment plan for its current customers. The plan, which is today available for existing ad-supported viewers on the streaming service, costs $59.99 for a year, instead of the $71.88 that ad-supported viewers would pay under the usual monthly plan of…
AMC Adds Months-Early Access to New Shows on Expanded Ad-Free Streaming Service
Three years after AMC first offered cable subscribers ad-free access to its shows for an additional monthly fee, the network has now created an upgraded platform. And it’s giving users the opportunity to watch two of its upcoming original dramas several months before they will debut on the linear network. Both Gangs of London and…
Here’s How Cornhole Landed Itself in the Big Leagues During the Pandemic
Last summer, New England Patriots star Rob Gronkowski–who retired that March–turned up at the ESPY awards in Los Angeles. Sweating in his suit and tie under the merciless midday sun, Gronk was still gracious as a sports reporter came at him with the microphone. But while every football fan wanted an answer to the million-dollar…
Instagram Reels Makes Its Official U.S. Debut: Here’s What You Need to Know
As promised in mid-July, Reels, Instagram’s TikTok clone feature, officially rolled out in the U.S. this week, along with over 50 other countries, including Australia, Brazil, France, Germany, India, Japan and the U.K. Instagram Instagram It hardly seems to be a coincidence that Instagram is making its push with Reels at the same time that…
Peroni Creates Beer-Flavored Gelato for Beer Day (and It’s Free!)
Beer is good. Gelato is good. Ergo, beer plus gelato must be even better, right? Today is International Beer Day, and to celebrate the Molson Coors-owned Italian beer brand Peroni teamed up with Il Laboratorio del Gelato, a New York-based gelato business that prides itself on experimental collaborations to create beer gelato. The new creation…
How to Make Sense of Instagram Reels as a Marketer
Social experts, creators and addicts are taking a deep, exasperated breath. The same breath they took when Instagram launched hashtags in 2011, Direct in 2013, Stories in 2016 and IGTV in 2018. The launch of Reels is, yet again, another feature that’s been tacked onto Instagram. What started as one of the most innovative platforms…
Instagram: How to See Fewer Pet Ads
Did you know that Instagram allows you to customize your advertising preferences in order to see less ads related to specific topics, such as politics and alcohol? Our guide will show you how to see fewer pet-related ads in the Instagram application. Note: These screenshots were captured in the Instagram app on iOS. Step 1:…
TikTok Threatens to Sue Trump Administration Over Executive Order
TikTok, the popular social video app, fought back this morning, threatening to take President Donald Trump’s administration to court after a weeks-long public battle that culminated last night. In the late hours of Thursday evening, Trump announced an executive order instructing U.S. citizens and companies to cease “transactions” with TikTok parent company ByteDance over alleged…
Top 3 Takeaways From The Trade Desk’s Second Quarter Earnings Report
The Trade Desk’s stock was up nearly 5% in after-hour’s trading on Thursday, despite posting a 13% year-over-over dip in revenue in the second quarter. To what does TTD owe this optimism? Two words: connected TV. “We believe that the COVID pandemic has permanently accelerated the growth of CTV,” CEO Jeff Green told investors on… Continue reading »
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