Facebook to Lease All 730,000 Square Feet of Office Space in The Farley Building
A company that made a fairly significant commitment in May to remote work going forward just made a fairly significant real estate commitment this week. Vornado Realty Trust said this week that Facebook leased all 730,000 square feet of office space in The Farley Building, formerly the James A. Farley Post Office, in Manhattan. Facebook…
Twitter Braces for FTC Fine of $150 Million to $250 Million
Twitter revealed in a Form 10-Q filing with the Securities and Exchange Commission Monday that the Federal Trade Commission is investigating the company over its use of phone numbers for ad targeting, which came to light last October. The company said in its filing that it is anticipating a potential fine of $150 million to…
Instagram: How to See Fewer Parenting Ads
Did you know that Instagram gives you the option to see fewer ads about specific topics, such as politics and alcohol? Our guide will show you how to see fewer parenting ads on the photo- and video-sharing application. Note: These screenshots were captured in the Instagram app on iOS. Step 1: On your profile, tap…
Preroll PSA Ads Ask Viewers Not to Skip Over Homeless People
A new PSA campaign is taking advantage of YouTube’s “Skip Ad” button to simulate how people ignore the plight of homelessness. The pro bono series of preroll ads, created through a partnership between Deutsch LA, the United Nations and Tribeca Film Festival, star actor and trans activist Theo Germaine imploring viewers not to skip homeless…
Amazon Hopes Utopia Will Offer Covid-19 Distraction—Even Though It’s About a Pandemic
HBO’s upcoming Coastal Elites is the first scripted series entirely shot and set during Covid-19–but it won’t be the only scripted show this fall that centers around a pandemic. Amazon Prime Video’s upcoming conspiracy thriller Utopia–which, yes, features a spreading global pandemic as a major plot point–will premiere as Covid-19 continues wreaking havoc around the…
AKQA Promotes 3 ECDs to Global Chief Creative Officers
Three of AKQA’s executive creative directors have become global chief creative officers at the WPP agency: Diego Machado, Hugo Veiga and Peter Lund. Rei Inamoto was the last person to serve as global chief creative officer at AKQA, which employs more than 2,000 people across the globe. He left in 2015 to start his own…
Will You Ever Go Back To Broadway?
Now that the world of entertainment has moved aggressively toward streaming, let’s compare the difference between going out vs. watching an event on a screen.
Bloomberg Media Adjusts Leadership Team to Prioritize Digital Growth
Bloomberg Media promoted four executives today to continue growing its digital brand. The publisher, like many other news organizations, has seen an increase in interest for its subscription products and coverage during the pandemic. The new executives will prioritize continuing growing those offerings and determining a sound advertising model for after the pandemic. Bloomberg Media’s…
Debt and Changing Trends Spelled Doom for Retailer Tailored Brands
Tailored Brands is just one of several retailers to succumb to Covid-19, but as is the case for many of those that have filed for Chapter 11, the retailer’s struggles date back far before the pandemic began. In court filings, the apparel retailer acknowledged the “casualization” of dress in the workplace and in special occasion…