Microsoft Announces Tool to Help News Orgs Detect Deepfakes Ahead of the Election

As the United States heads into a presidential election at a time when it’s harder than ever to root out fake news online, Microsoft is releasing a new tool aimed at better detecting AI-generated deepfakes. The software, which is the product of a partnership between the tech giant and the hybrid nonprofit-commercial enterprise AI Foundation,…

Adweek Acquires Target Marketing and Publishing Executive

Adweek has acquired three market-leading properties expanding its reach into the performance marketing space. Included in the acquisition from NAPCO Media are Target Marketing and Publishing Executive as well as FUSE Media, a publishing technology summit. Terms of the deal were not disclosed. “This acquisition will help accelerate the strong growth that Adweek has been…

Netflix Makes Some Popular Shows and Movies Free to Woo New Customers

Key Insight: The promotional tool comes after two months of higher-than-expected subscriber growth for the streamer. Netflix has been testing out a new free sample feature that lets non-paying members watch some of Netflix’s highest-performing original shows and movies. The feature, called Netflix Watch Free, allows anyone to view some of Netflix’s original shows and…

Report: AT&T’s Xandr On The Block?

AT&T is exploring the idea of a sale of its advanced ad business Xandr, according to a report — just days after another story surfaced that it is looking to sell its DirecTV platform, and on the
heels of AT&T’s restructuring of its overall ad business. Recent reports suggested Xandr has had trouble signing on more third-party ad inventory partners.

Fall From Grace: AT&T Explores Sale Of Ad Tech Unit Xandr

AT&T is reportedly exploring a sale of Xandr, the ad tech unit it launched in 2018 with lofty ambitions to transform the TV advertising industry with data and automation. The talks are still preliminary and a deal may not go through, per The Wall Street Journal, which broke the news. Xandr made a big splashContinue reading »

The post Fall From Grace: AT&T Explores Sale Of Ad Tech Unit Xandr appeared first on AdExchanger.

Google and Apple Change Tactics on Contact Tracing Tech

The companies will handle more of the technology for notifying people who may have been exposed to the coronavirus. Privacy won’t be affected, they say.

Old Navy Is Paying Its Employees to Work the Voting Polls on Election Day

To address a nationwide poll worker shortage and encourage employees to vote, Old Navy announced today that it will pay its employees to work at the polls on Election Day and give workers up to three hours of paid time off on Nov. 3 to cast their ballots. It’s part of a broader initiative by…

Shopify, Chewy and Ally are Resilience Awards finalists

In an era upended by pandemic and recession, companies of all stripes have scrambled to survive, let alone innovate and scale. Nonetheless, some media, marketing, fashion, beauty and retail players have continued to succeed in the face of daunting odds.

The companies that thrived in 2020 mastered the art of perseverance — and how they did so is instructive. Even as revenue streams tightened, this year’s Resilience Awards finalists refused to panic — or to think selfishly. Instead, they doubled down on their commitment to their team members, their customers, their partners and the broader community. 

First they acted swiftly and urgently to secure the health and well-being of their employees, implementing work-from-home policies wherever possible and ensuring that any remaining in-person staff were working in ultra-safe environments. Then they looked beyond their own walls, backing financially vulnerable partners and supporting crucial charities and social movements. 

Take Shopify, which committed $200 million in business loans to its merchant partners. Then there’s Ally, which designated millions of dollars to nonprofit organizations dedicated to food, healthcare, housing and other emergency causes. Chewy eagerly stepped into the role of devoted pet parent, propping up struggling animal welfare organizations with more than $15 million worth of food, medication and supplies.

Similarly heroic stories abound across all the businesses, teams and leaders included in this year’s shortlist. This much is clear: 2020’s most successful companies thought beyond their immediate bottom lines — and in doing so, not only enhanced their standing with grateful customers and partners, but also won their workers’ trust. 

Presented by Digiday, Glossy and Modern Retail, this year’s Resilience Awards program recognizes teams, individual leaders and businesses that as a whole have risen to meet unprecedented challenges. 

The finalists are:

Digiday
Business
Shopify
AARP – A Wake Up Call for the Ages: Agility and Action for America’s 50+
America’s Test Kitchen
Explore Georgia – Explore Georgia From Home
Ally Financial
Planned Parenthood

Team
Inspira Marketing Group – Activation Army
High Wide and Handsome – Veggie Grill
The Marketing Store
Verizon Media Studios
DRINKS
Group Nine Media – Group Nine’s Brandshop

Leader
Guru Gowrappan, executive vice president and group CEO, Verizon Media Group
Monica Gil, CMO and executive vice president, NBCUniversal Telemundo Enterprises
Oren Frank, co-founder and CEO, Talkspace
Dianne Wilkins, CEO, Critical Mass
Christina Stembel, founder and CEO, Farmgirl Flowers
Lisa Utzschneider, CEO, Integral Ad Science

Glossy
Business
Allbirds
Madison Reed
DefineMe – DefineMe HANDS
Ministry of Supply
Deciem – Deciem at Home
Peace Out Skincare

Team
Consortium
Peace Out Skincare
ReVive Skincare
Marla Aaron – #LockYourMom
Lord Jones
Adore Me

Leader
Amy Errett, founder and CEO, Madison Reed
Sam Payrovi, CEO, Consortium
Melisse Shaban, founder and CEO, Virtue Labs
Enrico Frezza, founder and CEO, Peace Out Skincare
Zev Ziegler, vp, brand and marketing, health, Lycored
Dani Reiss, CEO, Canada Goose

Modern Retail 
Business
Chewy
Faire
ThirdLove
Buttercloth
Article
Elfster

Team
Sephora
Vera Bradley – Taking Care Together
Dick’s Sporting Goods

The post Shopify, Chewy and Ally are Resilience Awards finalists appeared first on Digiday.

First Encounters With Police: UMC Stars Share Their Experiences in Affecting PSA

Following the police killings and shootings of Black Americans including George Floyd, Breonna Taylor, Rayshard Brooks and, most recently, Jacob Blake, talent and executives from streamer Urban Movie Channel (UMC) are sharing stories of their first encounters with law enforcement to raise awareness about police brutality. In a haunting six-minute PSA, stars of the AMC…