Month: December 2020

Dy default, LinkedIn will attempt to show you ads that are relevant to you based on a number of factors, such as your location and connections. It may also show you ads based on the groups you’ve joined on the professional network. If you don’t want LinkedIn to show you ads based on the groups…

Many who read this will likely be doing so from a browser that includes at least a few holiday shopping tabs–Cyber Monday sales, as usual, largely extend throughout the entire week following Thanksgiving. But Budweiser Zero, which was created in partnership with former NBA star Dwyane Wade and debuted in July, isn’t concerned about folks…

With podcast advertising exploding, IAB’s Tech Lab has updated guidelines to reflect changing best practices and reduce measurement discrepancies.

Madison Avenue’s outlook improved significantly with Tuesday’s release of GroupM’s year-end forecast, bringing the current agency holding company consensus to a decline of 2.9% for 2020

FLM Harvest, based in Minneapolis, provides strategy and marketing to clients in the agriculture, food and rural lifestyle markets. Elevent, is a Montreal-based sponsorship specialist.

Traditional sports TV/media platforms need to ramp up efforts — especially as young viewers seek new sports-related content, such as esports.

LinkedIn Wednesday introduced new data analytics tool LinkedIn Sales Insights with the goal of enabling sales organizations to tap into the professional network’s data pool, source new accounts and ensure that sellers spend time on the leads most likely to bear fruit. Real-time data from LinkedIn’s 722 million-plus members reflects the new normal of remote…

Designers started the new decade full of optimism and energy, looking to push creative boundaries. It’s safe to say no one saw what was coming. The list of challenges facing brands, creatives and the world at large in 2020 have been innumerable; but they’ve also been shared. Collective social experiences have created moments of global…

A TV reviewer’s responsibility is to see a show through to the end, no matter how excruciating the experience might be. But not this time.

Patch Labs gives journalists the tools to set up their own website and email newsletter to cover local news.