Despite Efforts by Instagram, Search Results for Covid-19 Vaccine Are Still Sketchy

Instagram said late Thursday that it will remove widely debunked claims about Covid-19 vaccines and direct users who search for terms related to vaccines or Covid-19 to information from credible health authorities. However, as of the time of this post Friday, questionable accounts were just a couple of clicks away. Searching for those terms brought…

How a Jerry Seinfeld Op-Ed Became a 6-Story Billboard on the Upper East Side

Comedian Jerry Seinfeld’s widely discussed New York Times op-ed piece rebutting those who think New York is ‘dead’ continues to get noticed months after it was published–not because of social media sharing, but rather because it’s featured on the facade of a 19-story luxury condominium building now under construction on Manhattan’s Upper East Side. The…

Amazon Reclaims Top Spot For DSP In Latest Advertiser Perceptions Report

DSP use among ad buyers seems to flip every half year between The Trade Desk, Google DV 360 and Amazon Advertising. But bolstered by the last few months’ ecommerce surge, Amazon has reclaimed the top spot, after having slipped behind Google and The Trade Desk earlier this year – based on the Q4 2020 AdvertiserContinue reading »

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How The Turbulence of 2020 Affected Facebook Ad Prices

After a collapse in Facebook ad prices as the pandemic first took hold this spring, the social network’s ad costs remained relatively strong through a summer of social unrest, an advertiser boycott of the platform and a contentious election season in which the tech giant played a prominent role. That’s according to a new report…

Unilever Resumes Facebook Advertising After 6-Month Boycott

CPG giant Unilever will resume advertising on Facebook, Instagram and Twitter in the U.S. in January. The Anglo-Dutch company, maker of Dove soap and Ben & Jerry’s ice cream, was one of the first to instate a ban on social media advertising this summer amid calls to boycott Facebook for mismanaging misinformation and hateful posts…

Oracle Uncovers Large CTV Ad Fraud Operation

Enterprise tech giant Oracle said it shut down the largest ad fraud scam in the connected TV space that bilked advertisers and publishers out of $14.5 million in ad spending. Oracle Moat – the company’s business that provides measurement and ad verification solutions across digital and TV – said the fraudsters exploited flaws in CTVContinue reading »

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Instagram: How to Use Multi-Capture in Stories

Instagram added a new Multi-Capture feature to Stories, which allows users to create and share multiple photographs at once. Our guide will show you how to use the Multi-Capture feature in Instagram Stories. Note: These screenshots were captured in the Instagram application on iOS. Step 1: On the Instagram Stories camera, tap the Multi-Capture icon…

Facebook Sets Policies for Covid-19 Vaccine Ads

Facebook revealed its policy Friday for ads on its platform related to Covid-19 vaccines. The social network said its ongoing Newsroom post covering all things coronavirus that it will allow ads that highlight the ability of a vaccine to prevent someone from contracting Covid-19, as well as ads that promote ways to get vaccinated safely….