Another Ad Fraud Scheme on Connected TV Sees $14.5 Million Stolen

People are streaming way more television as they stay home during the pandemic. Fraudsters have taken advantage of that. A new ad fraud scheme on connected TVs, called StreamScam, infected more than 28.8 million household IP addresses and saw roughly $14.5 million ad dollars stolen away over the last four months, according to a report…

Twitter Updates Its Public Verification Process, Which Will Take Effect Jan. 20

Being able to apply for verification is becoming closer and closer to a reality at Twitter. The social network said in November that it would bring back a public application process for verification early next year, sharing a draft of the policies it plans to implement and seeking input from users on those policies. Some…

Frito-Lay Is Going to Rickroll You—But This Time Rick Astley’s in on the Joke

At first blush, it might seem disingenuous for a snack conglomerate to offer unsolicited advice about how consumers looking to lose weight can drop a few pounds in the new year. Enter pop star Rick Astley and his 1987 hit, “Never Gonna Give You Up,” however, and the guidance suddenly seems lighthearted and fun–or at…