Month: December 2020

Longtime McCann global chief strategy officer Suzanne Powers has added the title of global president at McCann Worldgroup. The move expands her global responsibilities, and her remit is to drive the McCann Worldgroup brand and business both inside and outside the organization. Incoming CEO of McCann Worldgroup, Bill Kolb, said, “As we work together to…

In what is likely one if his swan song performances before an investor’s conference, Interpublic Chairman Michael Roth this morning boasted that during his reign he disproved several industry axioms,
especially that agency holding companies are all the same, and that they would necessarily suffer during a global econmic crisis caused by a pandemic.

Snap Inc. teamed up with the Los Angeles County Museum of Art on new project Monumental Perspectives. The multiyear program will bring Los Angeles-based artists and Snapchat Lens Creators together to create augmented reality monuments and murals celebrating diverse histories and perspectives from communities across the city and examining key moments and figures from the…

UMC, the AMC Networks-owned streaming service focused on Black television and cinema, will rebrand to AllBlk in January as the media company continues to shift to its niche streaming strategy. UMC, which stands for Urban Movie Channel, will be phased out for AllBlk in the first week of of January, and the rebrand, which also…

The sweepstakes company sends 6 billion emails a year, while seeking to comply with present and future law.

MullenLowe U.S. has tapped Chris Denson for the role of senior vice president/director of innovation.  Denson will work closely with the agency’s strategy, creative, and Digital
Experience Group leaders in Los Angeles, Boston, and New York.

Based in Los Angeles, he will directly report to CEO Lee Newman.

Prior to joining MullenLowe U.S., he served as an
advisory board member for HubSpot. He served in a similar capacity at SXSW and is the creator and host of the podcast Innovation Crush.

 

The company confirmed today that its international operations, which includes agencies Carat and mcgarrybowen, would cut its workforce by 12.5% as part of an on-going restructuring announced in
August.

Just days into the holiday season, Google announced on Twitter the rollout of an algorithm update — the third one this year.

Facebook Gaming Tuesday unveiled the Black Gaming Creator Program, committing $10 million over two years to support the Black gaming community and provide funding and resources to the next generation of Black gaming creators. The Black Gaming Creator Program joins the $200 million commitment the social network made to Black-owned businesses and nonprofits in June,…