Month: December 2020

Tens of thousands of traditionally office-bound employees suddenly found themselves working from home this year. Judging by my Twitter feed, most have gone through three distinct phases in the months since: 1. “I get to work from home!” 2. “I’m still working from home.” 3. “I guess I work from home now…” Their initial excitement…

While Publicis typically rings in the close of the year with a holiday wishes video, it has bigger plans for the end of 2020. The Paris-based holding company announced that instead of its usual “Publicis Wishes,” it will host a four-day event for its 80,000 employees on its Marcel platform beginning Dec. 14. The daily…

With Amazon Fire now supporting HBO Max, Roku, as the remaining holdout, is getting pressure from Roku device users who now want to get HBO Max for its no-extra-charge one-month access to new movie
debuts, through 2021.

“Nurses” is a show like many others too numerous to count, and going back too many years to try and remember.

Just a few days after Discovery Inc. unveiled its upcoming global streaming service, Discovery+, the company has hired one of Hulu’s top ad sales execs to oversee U.S. ad sales for the new platform. Jim Keller–who had been vp, national ad sales at Hulu–is leaving that streamer to join Discovery Inc. as evp, digital ad…

The Last Dance was basically the top sports moment of 2020 thanks to pandemic-induced stoppages of live action, and the ESPN documentary was also Facebook’s top pop culture moment for the year. ESPN’s 10-episode documentary series on Michael Jordan’s last season with the National Basketball Association’s Chicago Bulls topped a list that Facebook said highlighted…

Lifetime’s latest original movie has all of the genre’s most familiar tropes–deception, threats, forbidden love and attempted murder–along with a surprising twist: One of the characters is KFC’s Colonel Harland Sanders. Yes, this is a joke–but it’s also a real Lifetime movie. Or, actually, what the network is calling a “Lifetime original mini-movie.” A Recipe…

Publishers need to continue developing first-party data about their audiences, which will become even more valuable as third-party cookies are phased out.