Month: December 2020

After months of Covid-related challenges at work and home, one in four women is thinking about downshifting her career or leaving the workforce entirely. That’s according to a recent study on women in the workplace from the nonprofit advocacy group LeanIn.org and consulting firm McKinsey. As a result, the report advised corporate America to ask…

Snapchatters’ Bitmoji can now sport classic looks from Levi’s following a partnership between Snap Inc. and the apparel brand that kicked off Thursday. Bitmoji can be dressed up in 12 curated outfits from Levi’s, or they can customize their looks from products including the 501 Original Fit Jeans, trucker jackets and Western shirts, all available…

Quip, the direct-to-consumer dental brand founded in 2014, reinvented the electric toothbrush. The company’s hero product took what was typically a bulky item and reimagined it as a sleek bathroom accessory. Now Quip, which was valued at $170 million as of April, is aiming to bring its style and sensibility–along with its focus on dental…

CBS’ reboot of The Equalizer, starring Queen Latifah, has landed the network’s coveted post-Super Bowl 55 spot, and will air after the game on Feb. 7. CBS will also air post-Super Bowl editions of The Late Show With Stephen Colbert, following late local news. The Equalizer is a reboot of the ’80s TV series, which…

Most upstart streaming services long to be the next Netflix, whether they admit it publicly or not. But for Discovery’s new OTT platform, which will debut on Jan. 4, the company is targeting a different streamer’s playbook instead: Disney+. In a virtual presentation to investors Wednesday, Discovery’s planned international streaming strategy makes good on the…

Warner Bros. will release its entire 2021 theatrical slate of films on streamer HBO Max the same day those films premiere in theaters, the company said today. The extraordinary decision means an expected 17 films from the studio will simultaneously debut on the silver screen and the small screen next year, including high-profile sequels such…

With Covid-19 keeping many people out of physical showrooms, Facebook released several updates aimed at helping U.S. auto dealers of all sizes manage and promote their virtual showrooms. A new Manage Inventory tab gives dealers a single destination where they can create, manage and promote vehicle listings, as well as view insights such as views…

Which side of history will you fall on if you ignore the misadventures of your digital partners simply to get the best deal (or more conversions)?

Google trumpeted its quantum computer that outperformed a conventional supercomputer. A Chinese group says it’s done the same, with different technology.

Ad spending in 2021 will be lower than 2019, when an estimated total $161 billion was spent, BIA Advisory Services says. Total U.S. local advertising this year is projected to be down 17% from 2019,
to a total $134.1 billion. BIA says it does not expect a full recovery until 2022.