Month: January 2021

Although it’s too early to predict how the antitrust lawsuits filed against Google and Facebook late last year will play out, one immediate outcome is more awareness of how digital advertising functions. “Many of the topics we’ve been so obsessed with in the ad tech industry are no longer just being talked about within the… Continue reading »

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Still, the drive-in venue had a rebirth of sorts, which even morphed into a staple for the Biden campaign.

Rising Indian social networking application ShareChat is apparently drawing some interest in tech circles in the U.S. Manish Singh of TechCrunch reported Monday that Google and Snap Inc. are in advanced stages of talks to participate in a new series E financing round, which would value the Indian company at over $1 billion. Google had…

LONDON–Given the global pandemic, political and social turmoil, climate emergency, and economic struggles of 2020, it’s no wonder that when the clock struck midnight on New Year’s Eve, many were willing to put the previous year well and truly behind them. British value broadband and mobile provider Plusnet created a clever outdoor campaign that plays…

It is one thing to have a state-of-the-art database that combines all relevant information in one place. It is another to improve business practices using available data. Too often, I find an ample amount of data tucked away somewhere, acting more as a liability to the organization than as an asset. Unless you are dealing…

Did you know that TikTok users may be able to download your videos after you post them on the video-sharing application? If you don’t want users to be able to download your videos, our guide will show you how to turn this ability off. Note: These screenshots were captured in the TikTok app on iOS….

New Year’s Eve is traditionally one of the busiest nights of the year for Facebook’s family of applications, and with social gatherings severely limited or eliminated altogether by the pandemic, technology played an even larger role than usual in connecting family and friends bidding farewell to 2020 and welcoming 2021. Over 1.4 billion voice and…

As much as the industry’s focus on data has changed, Peter Sedlarcik says he remains focused on the role media plays in activating consumers on behalf of his clients’ brands.