Dilbert by Scott Adams for Mon, 04 Jan 2021
In India, Smartphones and Cheap Data Are Giving Women a Voice
About 200 million women in the country are illiterate. But voice memo and image-sharing apps make it easier to connect, communicate, and run businesses.
The One Thing Agencies Must Do in 2021
With the first Covid-19 vaccines now making their way to people around the world, the workplace reentry conversation has taken a more pragmatic turn. What are the implications for the advertising industry? Will we all rush back to HQ? Will we all stay home? All of the above, actually. The solution will be less about…
Struck by the Pandemic, These 2 Restaurant Brands Joined Forces to Fight Back
For the past seven years, New Yorkers with a yen for So-Cal taqueria fare have flocked to Otto’s Tacos, whose first location in the East Village turned heads with its coarse-ground tortillas, masa fries and spicy fillings. When the food blog Eater reviewed the place in 2013, it applauded the fare, but noted ominously: “The…
Exclusive: S4 Capital Acquires Two Agencies, Signals More to Come in 2021
Sir Martin Sorrell’s S4 Capital is starting off 2021 with two acquisitions. New York-based creative agency Decoded Advertising will join S4’s MediaMonks, while Metric Theory, the San Francisco-based performance marketing agency, becomes part of S4’s programmatic firm MightyHive. “We think that 2021 will be a very strong rebound year for the world economy,” Sorrell told…
As The Influencer Marketing Industry Expands, Creators And Brands Must Self-Police
“The Sell Sider” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mary Keane-Dawson, group CEO of TAKUMI. Influencers’ role in society is evolving dramatically, particularly in 2020 which has brought a global pandemic, racial unrest and the most volatile… Continue reading »
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Customer Data Platforms: Winning And Failing At The Same Time
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Tasso Argyros, CEO and founder of ActionIQ. The pandemic has disrupted every industry, forcing far too many businesses to shut their doors. But when it comes to digital transformation, COVID-19… Continue reading »
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WarnerMedia Release ‘WW84’ Streaming Figs; DTCs Partner With Walmart
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Streaming Wonder Like the summer, the holiday season has become a time for Hollywood blockbuster releases. Except this year, it’s due to the fact that … you know … films originally allotted for theatrical distribution are also being streamed. The two biggest examples… Continue reading »
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The definitive Digiday guide to what’s in and out for the future of work
No-one could have predicted just how fast businesses would have to change in 2020 in order to cope with the fallout of the coronavirus pandemic. In retrospect, companies have described the crisis as a catalyst for change, both good and bad. General consensus is that the changes brought about as a result of enforced remote working and other business pivots won’t revert back to their pre-Covid-19 forms.
We’ve taken a look at what’s changed in Digiday’s definitive guide to what’s in and out for this new normal.
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