On Facebook, videos of people reporting disturbing side-effects from the shots have been viewed by millions. Fact-checking efforts can’t keep up.
Pinterest Adds Story Pins Following Streams to Android, iOS Apps
Creators on Pinterest are going for a carousel ride. Pinterest said Tuesday that it will begin rolling out Story Pins following streams, a new carousel at the tome of the home feed of its Android and iOS applications dedicated to content from creators followed by Pinners. The carousel feed also includes a “Discover creators” icon,…
Fox and Pepsi’s New Show, Cherries Wild, Isn’t Just a Half-Hour Ad For the Soda Brand
Fox and Pepsi created a new pop culture trivia game show around the Wild Cherry Pepsi brand, but their collaboration isn’t confined to the TV screen. In addition to Cherries Wild, which premieres Sunday, Feb. 14 at 7 p.m. ET, the partnership includes a companion app and a retail execution. The six-episode, 30-minute show, hosted…
Harry’s Expands Growing Empire with the Launch of Haircare Line
At this time last year, Harry’s, the direct-to-consumer razor and shaving brand, was poised for the ultimate DTC exit–acquisition by a major conglomerate, to the tune of $1.4 billion. But as 2020 has proved, a lot can change in a year, and such has been the case for Harry’s. The FTC sued to block personal…
U.S. Adults Added Hour Of Digital Media Consumption In 2020, Video Up 27 Minutes
Average video time now exceeds two minutes, and total digital media time was up 15%, to 7 hours, 15 minutes.
Influencers’ Kids Are the New Child Stars, but the Rules Are Just Being Written
Over the past decade, influencer marketing has burgeoned into a major force, elevating people across the globe to tastemaker for the masses. Influencers have become celebrities–and in some cases, so have their children, the child stars of the digital age, who appear in the content their parents produce on Instagram, including in sponsored posts. Part…
Donna Speciale on How She’ll Shake Up Univision Ad Sales
Much has changed in the industry in the year and a half since Donna Speciale was last a TV ad sales chief–most notably, the pandemic–but in her new role, she’s picking up right where she left off: thinking about streaming ad formats and how to transition the industry towards addressable advertising. Just two weeks ago,…
Google Suspends Donations To GOP Election Results Deniers
At least for this “cycle,” GOP lawmakers who voted against certifying the election of Bide/Harris won’t get Google PAC funds. It remains to be seen whether Alphabet sister platform YouTube will
continue its blocking of new Trump content, now at the end of its second week.
continue its blocking of new Trump content, now at the end of its second week.
