Month: February 2021

For the first time, Disney will include Hulu. In the past, Hulu had its upfront presentation during the NewFronts series of meetings.

Pinterest would likely become one of the most important data sources for Microsoft advertisers.

Facebook today released findings of its Community Standards Enforcement Report showing marked improvements in the prevalence of objectionable content on both Facebook and Instagram and discussed steps
it’s taking to improve them even more.

South by Southwest today announced that Stacey Abrams will keynote its March event, a virtual version of its annual conglomeration of festivals in Austin, Texas. The political leader, entrepreneur, author and Nobel Peace Prize nominee will appear in conversation with author N.K. Jemisin. The announcement also added dozens of featured speakers to this year’s lineup,…

Drive-thru activations remain the safest way for brands to engage potential customers in person during the pandemic. To launch a new product line, personal care brand OGX took its products out of the bathroom and into a car wash. The Vogue International-owned shampoo and body wash brand took over 1907 Car Wash in Los Angeles…

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.  Today’s column is written by Joseph Enever, senior director analyst at Gartner. Customer data platforms (CDPs) are facing an identity crisis: just like marketers.  Although marketers have spent lavishly on martech to support personalization, brands face… Continue reading »

The post Are CDPs Having An Identity (Resolution) Crisis? appeared first on AdExchanger.

After reporting its fourth quarter results on Wednesday, Criteo’s stock popped by more than 17% and hit a 52-week high. Criteo’s stock has gone up more than 300% over the past year. Criteo, whose revenue grew by 1% in Q4 to $661 million, is taking a clear-eyed approach to the end of third-party cookies, Criteo… Continue reading »

The post Commerce Is Criteo’s Eject Button From The Third-Party Cookie Problem appeared first on AdExchanger.

Did you know that you can mute the servers you’ve joined on Discord? When you mute a server, you’ll still remain a member of the server, but you’ll stop receiving notifications about new messages unless you’re specifically mentioned in a message. Our guide will show you how to mute a server in the Discord mobile…

Instagram is ringing in the Year of the Ox with stickers, an augmented reality effect and programming on its platform to mark Lunar New Year Friday (Feb. 12). Graphic designer and illustrator Naomi Otsu created three stickers to honor the Year of the Ox, and they will be available through Feb. 17. Instagram Instagram also…