Here Comes the Due Process Rollback
America Loses a Wise Man
Democrats Sell Out Their States
A Chip Problem of Detroit’s Own Making
Hey Google! So, What’s Next for Ad Tech?
On Wednesday, Google reinforced its stance on how ad targeting should work after it withdraws support for third-party cookies next year. The announcement moved markets but left some critical questions unanswered, and it has led to the loss of several billion dollars in shareholder value among ad-tech players. In short, Google is doubling down on…
Foot Locker Sets Twitter Game Within the NBA All-Star Game
Foot Locker is trying to bring some of the energy that normally accompanies the National Basketball Association’s All-Star Weekend to people’s homes during an abnormal All-Star Weekend. The retailer will host #FLHomeGame on Twitter during the NBA All-Star Game Sunday (March 7), tweeting challenges, prop bets, speed runs and trivia and giving followers the chance…
Why Everlane CMO Sophie Bambuck Picks People Over Jobs
I was first introduced to Sophie Bambuck last year when a few folks in our community kept mentioning her name as someone we just had to know. As promised, Sophie turned out to be a delightfully humble leader and mentor who views marketing in such a refreshingly simple way. The French-born (listen at :55 seconds…
Have You Run Out of Ways to Spend Quarantine Time? This Pitch-Perfect Ad Has a Suggestion
After a year of pandemic lockdown, you might feel like you’ve binge-watched every piece of desirable content in the entire world. Topic, the flagship streaming service from First Look Media, says otherwise, using a bunch of intense clips from its international thrillers to try to lure in the bored and jaded couch potatoes among us….
The Misuse Of Power In Our Industry Has Got To Stop
New York Governor Andrew Cuomo has had a bad week answering sexual harassment claims — just like others in many other industries.