Fox Renews The Simpsons for 2 More Years, Through Season 34 in 2023
The longest-running prime-time series in TV history, The Simpsons, will extend its record for at least two more years. Top line Fox ordered two more seasons of The Simpsons, locking in the animated series through the end of Season 34 in 2023 and bringing its run to a total of 757 episodes. The network announced…
Inside Target’s $4 Billion Makeover
Target plans to invest about $4 billion annually in new stores, remodels and fulfillment services as it targets consumers whose shopping preferences have been altered by a once-in-a-lifetime pandemic. Target opened 30 stores in 2020 and now boasts nearly 1,900 U.S. locations. Its goal is to open 30 to 40 new stores a year, ranging…
Disney Streaming Vet Kevin Mayer Joins DAZN as Chairman
Kevin Mayer, the former heard of streaming at Disney, has joined the U.K.-based sports streaming service DAZN Group as chairman, replacing executive chairman John Skipper, the company said today. Mayer is best known for laying the groundwork for the fast-growing streaming service Disney+. Top line Mayer will serve as chairman of the streamer’s board of…
How to Rise to the Challenge of Cookie-less Advertising
This time it’s for real. Weaning media plans and tech stacks off third-party cookies and audience data is now an urgent priority for the remainder of 2021. Google may have just killed the last, best hope for being able to buy deterministic (or “user-level”) cross-domain audience data off the open market. We already knew the…
Touching Swiss Animation Is a Powerful Reminder That Each Senior Has a Story to Tell
Rosemarie, a 90-year-old nursing home resident living in Switzerland, is the unlikely star of a touching new ad released in the country as part of a healthcare recruitment drive. The elderly woman, who was born in Germany, is the subject of a new animated film created by Roof Studio that tells the story of the…
Clubhouse: How to Find More People to Follow
When you create a Clubhouse account, the Clubhouse application will encourage you to follow at least 25 people. If you want to find new people to follow in the Clubhouse app, our guide will show you how this is done. Note: These screenshots were captured in the Clubhouse app on iOS. Step 1: On the…
Worldwide Partners Expands Its Network
The consortium, which is owned by its participating agencies, now has over 70 shops in 40 countries.
Instacart Raises Millions To Accelerate Advertising And Retail Marketing Services
Few services benefited more from the COVID-19 pandemic in 2020 than online grocery shopping platform Instacart, and it is parlaying its momentum with a new $265 million financing round that will help
accelerate its advertising and marketing services this year.
accelerate its advertising and marketing services this year.
ANA Urges Court To Strike Down California Charitable Donor Disclosure Requirement
A California policy requiring charities to disclose donors’ identities to the state attorney general will undermine fundraising efforts and charitable giving, the ANA says in a new Supreme Court
filing.
filing.