Month: March 2021

Comcast Technology Solutions (CTS) has integrated TV ad server Innovid’s ad tech into its Ad Management Platform as part of an effort to unify linear and digital ad campaign management.  The combination will help automate workflow processes, including creative ad management, performance analytics and optimization across screens and channels for both linear TV and online… Continue reading »

The post Comcast Partners With Innovid To Automate Digital And Linear Campaigns appeared first on AdExchanger.

Olive oil giant Filippo Berio, which began pressing olives in 1867 and is the top five brands in the U.S., doesn’t need many pointers when it comes to selling its olive oil. Its importer alone posted sales of $22 million in 2019, and Berio is a household name for many home cooks. But when the…

Cue The Who’s “Who Are You?”–CSI is coming back to broadcast TV. CBS is reviving CSI, its hit procedural about crime scene investigators, ordering what it calls a “sequel” series called CSI: Vegas, featuring several of the original cast members. Top line The series, which has been ordered for the 2021 to 2022 TV season,…

The IAB will hold its sixth annual Podcast Upfronts presentation in mid-May after a year in which the format continued to grow despite quarantine conditions. Top line The three-day event comes after the trade group announced that it would switch the date from fall to spring in order to move the showcase closer to the…

The latest Clubhouse clone comes courtesy of Discord, which introduced Stage Channels Wednesday. Discord is a chat application that supports audio, text and video, and it has 140 million monthly active users. Its servers are invite-based chat rooms on various topics, and it is popular among the gaming set. The platform does not sell advertising,…

With a little imagination and some decent rhythm, just about anything can double as a musical instrument. Car keys can become chimes, the pluck of rubber bands can signal a guitar-like twang and a few pots can make for a fine set of bongos. Grubhub is testing this theory in a new online music series…

Instagrammers can now put their own spins on Reels with the new Remix on Reels feature, introduced Wednesday. Remix on Reels enables creators on the Facebook-owned photo- and video-sharing network to create their own Reels alongside existing ones and put their own spin on it. Instagram said Remix will be enabled by default for all…

Q&A with census worker Steve Edgeller, who has worked with population data in his career in urban development.