Scotts Throws First Pitch of ‘Opening Week in the Yard’ Sweepstakes
Major League Baseball partner Scotts is paying homage to Opening Day with its “Opening Week in the Yard” sweepstakes. Fans can upload videos of no longer than one minute to Instagram, TikTok or Twitter, using the #OpeningWeekintheYard hashtag, showing how they are celebrating the season’s opening week in their own yards. Entries will be accepted…
Uber’s Digital Ad Displays Are Coming to New York City Yellow Cabs
Uber’s digital ad display screens are coming to New York City–but they won’t be on Uber vehicles. Current city regulations prohibit car-top advertising for rideshare vehicles, so the Uber OOH screens will outfit more than 3,000 taxicabs instead. Elsewhere, Uber OOH–a partnership with the out-of-home ad-tech firm Adomni and screen provider Cargo Systems–is active in…
OkayMedia Taps CNN Alumna Isha Sesay as CEO
OkayMedia, the multimedia publisher dedicated to covering global Black culture, has hired former CNN journalist Isha Sesay as CEO. Top line OkayMedia includes the digital publications OkayAfrica and Okayplayer. “I’m so thrilled to be joining the OkayMedia family,” Sesay said in a statement. “This is an exciting company that has long done great work that…
Bridgerton Breakout Regé-Jean Page Won’t Return for Season 2
Bridgerton’s breakout star, Reg?-Jean Page–who played Simon Basset, the Duke of Hastings–will not return to the hit Netflix drama. Netflix and Shondaland–Shonda Rhimes’ production company, which is behind the show–made the announcement today via a dispatch from Lady Whistledown’s Society Papers, the society gossip publication featured on the show. Top line “Dear Readers, while all…
Energy Company Makes Spotify Playlist to Reduce People’s Climate Crisis Concerns
European energy company Vattenfall has produced a Spotify playlist to help people who are losing sleep over the climate crisis. The “Super Soothing Climate Progress Engineering Tracks” allow listeners to hear the technical details around energy production, hydroelectric power and electric vehicles. The latest spot in Nord DDB’s pan-European “What’s Happening” campaign promotes a playlist…
Apple Is Rejecting Apps That Use Third-Party Code For Alleged Privacy Infractions
And so it begins. Apple started rejecting app updates on Thursday that conflict with its AppTrackingTrackingTransparency (ATT) framework. ATT prohibits user tracking without explicit consent and bans developers from using fingerprinting to try and identify a device or user. The news was first reported by independent analyst John Koetsier in Forbes. Specifically, some developers using… Continue reading »
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David Miami Hires Account Lead Who Worked on Nike and Uber at W+K Portland
In a major boost to its client services operations, David Miami has hired a brand director with experience at Nike and Uber to fill a role which has been vacant for more than a year. David Miami has hired Luiza Prata Carvalho as account lead, tasking her to lead client services across the agency’s client…
What to Do as a Marketer When You’re Triggered
Unfortunately, violence against our POC communities happens more often than not–and mental health struggles because of it. I was triggered by the Boulder, Colo., shooting. My mind immediately regressed back to the Black Lives Matter protests, and my heart began to ache for the AAPI community. However, my personal mental health journey has empowered me…
WhatsApp Payments Set to Return in Brazil
WhatsApp’s plan to bring Payments to Brazil is a go again following approval this week by Banco Central do Brasil. WhatsApp began rolling out Payments across Brazil last June, with Facebook Pay as the backbone, saying at the time that the feature supported credit or debit cards from Banco Central do Brasil, Nubank and Sicredi…