Month: May 2021

Facebook revealed several updates to messaging via Instagram and Messenger From Facebook Thursday. Instagram users on iOS can now send a visual reply in Instagram DMs to a piece of content, with another photo or video of their choice, by tapping the camera icon. Android will be added soon. On the audio side, Messenger users…

With successful campaigns featuring Sylvester Stallone, Robert DeNiro and the Muppets under its belt, British family baker Warburtons has enlisted Oscar winner George Clooney to front its latest ad. Clooney is the latest Hollywood heavyweight to try and pitch an idea to the bakery’s chairman, Jonathan Warburton. But the executive refuses to be disturbed during…

Clorox and the NHL will collaborate to create content that will highlight a cleaner and more trusted environment for NHL fans and teams.

Clorox is now the official cleaning and disinfecting product partner of the National Hockey League under terms of a multiyear North American partnership revealed Thursday. The puck drops on the pact with the 2021 Stanley Cup Playoffs, which are set to begin later this month, and it includes marketing and product integrations in support of…

BBC executive creative director Helen Rhodes, who last year worked on the British broadcaster’s award-winning “Bringing Us Closer” trailer to bring hope to viewers shaken by the U.K.’s coronavirus lockdown, has agreed to join BBH London starting in June. Rhodes, who moved to the BBC from W+K Portland in 2019 where she was a creative…

Hashtags have provided a kind of emergency hotline—but the need for mutual aid on social media is also a rebuke to the government.

These hallowed 26 words shield internet companies from being held responsible for what people post and share. But the web’s most sacred law is a false idol.

Starting out as the third BARK employee, Stacie Grissom uses internet culture to fuel and rethink their content strategy at the monthly dog-product subscription company. Now Head of Content at Bark, Stacie shares how an accidentally unfortunate-shaped Thanksgiving dog toy, fortunately, resulted in 110,000 unique website visits and how it has influenced an all-team inhouse…

With third-party cookies destined to be consigned to the grave, clients will be under pressure to develop more direct-to-consumer relationships. As a result, WPP’s GroupM-owned digital media business Xaxis will team up with advertising cloud company Cavai to create more personalized experiences for customers. Interactive content strategies that use a privacy-first approach will be at…