Month: May 2021

Facebook was right to suspend Trump’s Facebook and Instagram accounts after the Jan. 6 insurrection, but wrong to implement an indefinite suspension — and needs to review its rules and the situation
and make a decision about how to deal with Trump within six months.

Pinterest’s Story Pins feature allows users to share multiple videos, photos and more in a single post. A Story Pin can have multiple pages, and each page can be edited separately before the Story Pin is shared. For instance, you can add a different visual filter to each page in your Story Pin before sharing…

As part of the Adweek Sustainability Playbook, Shell Brands International AG CEO & Vice-Chairman Dean Arag?n shares the journey to decarbonization and the steps to achieve net-zero emissions. THE CHALLENGE How do we as an energy business achieve net-zero emissions by 2050 while meeting the world’s growing demand for energy, respecting nature, powering lives, and…

The Facebook Oversight Board is referring its most controversial case back to the company.

The founders of AdGear – a Canadian DSP and ad server acquired by Samsung Ads in 2016 – raised $3.6 million in seed funding to build a SaaS data connectivity platform called Optable. Optable uses specialized algorithms that ensure the secure transmission of encrypted audience data. The cryptographic technology allows for decentralized and secure data… Continue reading »

The post AdGear Founders Raise $3.6 Million For New Data Privacy Venture appeared first on AdExchanger.

After Donald Trump used social media to egg on an insurrection at the U.S. Capitol on Jan. 6, every major social media platform gave him the boot. Facebook, which had gone relatively easy on Trump’s past infractions, indefinitely suspended the then-president days before he was set to leave office. But the company kicked the decision…

Kraft Heinz has named Dentsu McGarryBowen as the agency to handle the advertising of its British household classic Heinz Beanz brand. The appointment will see the agency both brand build and grow the range through the “Beanz Liberation” initiative in the U.K., beginning in September. “They have the same passion and love for our Beanz…

Radio giant iHeartMedia launched a private marketplace on Wednesday specifically for podcasts in a bid to woo more advertisers to the medium with multiple targeting options and familiar buying tools. The PMP was built using technology iHeart acquired through its purchase of programmatic podcast and analytics platform Voxnest in October. There are three primary deal… Continue reading »

The post IHeartMedia’s New PMP Is Just For Podcasts, And The Scale Is There appeared first on AdExchanger.

There’s more to helping someone succeed than giving top-down advice. Megan explains.

The audio streamer Audacy made its first appearance at the virtual NewFronts today, making the case that audio creates an intimate bond with listeners, something marketers can capitalize on with campaigns they can buy across the company’s vast network of radio stations, podcasts, website and events. “People are more receptive to receiving a message from…