Pizza Hut is adding some extra toppings to its sponsorship of the Friday Night Bites series on Twitch by becoming the newest official marketing partner and official pizza of Twitch Rivals in North America. A monthly celebrity game night and pizza party on Twitch Rivals will bring celebrities, influencers and professional gamers into the same…
House Judiciary Committee Advances Antitrust Bills That Target Big Tech
The House Judiciary Committee has approved a package of six antitrust bills targeting tech companies, including one that could prohibit Amazon from selling its own branded products.
Google Gives Ad-Tech Companies A Reprieve… For Now
Google’s decision to delay its cookie-blocking plan might benefit ad-tech companies in the short term, but the industry still faces a growing backlash against so-called “surveillance advertising.”
Most Brillo-iant Lions Winner: AKQA’s ‘Stranger Antenna’
One of my favorite winners at today’s Lions festival presentations was AKQA’s “Strange Antenna” campaign for Netflix’s “Stranger Things” new season promotion in Brazil.
Doconomy’s ‘The 2030 Calculator’ Wins Cannes Lions Sustainable Development Goals Grand Prix
For its gold awards, Cannes honored a campaign that is eradicating child marriage expectations in Malawi, a digital birth certificate registration initiative in Pakistan and a plea to the Mexican government that brought a murdered investigative journalist back to life. The festival recognized global sustainability campaigns, which are tackling issues from hunger to education quality,…
Starbucks’ ‘I Am’ Campaign Supporting the Trans Community Earns Cannes Glass Grand Prix
Campaigns that directly address gender equality issues received especially high accolades at this year’s Cannes Lions, with works like “Womb Stories,” “True Name” and “The Bread Exam” taking home top prizes. This created an especially stacked Glass Lion for Change category, which honors these efforts each year. In the end, Starbucks’ emotional “I Am” campaign…
Nike, Lacoste, Libresse And More: Watch the Big Film Winners at Cannes
Libresse/Bodyform’s “Womb Stories”, Nike’s split-screen ad and Lacoste’s epic love story each scored a Grand Prix in the Film category at Cannes Lions. This award is one of the most coveted at the festival. “Womb Stories,” created by AMV BBDO, has been one of the major winners at Cannes this year, winning four Grand Prix…
Murdered Journalist Posthumously Addresses Mexico’s President in AI-Powered Campaign
Upon his murder, Mexican journalist Javier Valdez Cardenas was not silenced. Instead, his work only gained new momentum and would protect others to continue his mission. A winner of the International Press Freedom Award, Cardenas spent his career investigating and exposing drug cartels and their ties to elected officials in his country. His death was…
Burger King, Bodyform, Dove Rank As Most ‘Creative Brands’ Of Lions Festival
Perennial creative all star Burger King took top honors as the most creative brand at this year’s Cannes Lions festival, besting No. 2 Bodyform, No. 3 Dove, and many others.
A Racial Justice Organization Is Using Billboards to Continue Fighting Against Racism
A year after the murder of George Floyd and the subsequent Black Lives Matter protests across the globe, one racial justice organization is using out-of-home advertising to encourage people to continuing fighting against systemic racism. Color of Change partnered with Outfront Media to produce 65 billboards across nine major cities in the U.S. that feature…