Month: June 2021

Curb Taxi is one of the nation’s largest taxi ad platforms and will add more than 10,000 new top-of-car screens to Firefly’s network and expand its presence in cities like New York, LA, Boston,
Philadelphia among others.

As this year’s Cannes Lions Festival wraps up, instead of the massive rush of advertisers rushing to the Mandelieu Airport, attendees will merely log off and shut down their computers, dreaming of next year when activities can hopefully return to a pre-Covid-19 pandemic fashion. This year’s Cannes was an unprecedented experiment, from Zoom-only jurors debating…

The Cannes Lions International Festival of Creativity has wrapped up its run in the south of France, and only amiable host Juan Se?or seems to have enjoyed being in Cannes, since the festival was virtual and the beaches were empty, save for his brief dalliances into the sea. Cannes named its agencies and networks of…

Nextdoor partnered with pharmaceutical company Moderna and grocery chain Albertsons to help U.S. users of the neighborhood social network find nearby locations that have the Covid-19 vaccine available. Users can find nearby vaccination locations on Nextdoor’s Vaccine Map. Our guide will show you how this works. Note: These screenshots were captured in the Nextdoor application…

Libresse/Bodyform’s “Womb Stories” has topped off its winning streak at Cannes Lions by scooping two more Grand Prix in the highly competitive Film and Titanium categories. As was predicted, the campaign has been one of the big winners at the virtual Cannes festival this week, garnering numerous Lions including Grand Prix for Film Craft and…

The firm collected a total of 190 Lions, including a Titanium Lion, 12 Grand Prix, 28 Gold, 57 Silver and 92 Bronze, with winners representing 38 different countries.

I can’t think of a more powerful branding story than for the world’s leading brands to use their marketing weight to help build the equity of their own consumers.

Plus: The early days of digital cash, the slow death of IPv4, and social distancing in the Black Sea.

The other shoe literally dropped when the pandemic hit and most people remained home as women stopped wearing fancy footwear in favor of socks and slippers. That was a tough blow to all shoe sellers. But the challenge was particularly acute for JustFab, the direct-to-consumer monthly shoe subscription brand that relies on women’s love of…

Tubi hopes to draw younger viewers to its lineup of “nostalgic” shows by staging an hour-long live “reunion” event, featuring celebrities from ’90s and ’00s shows, on the short-form video platform.