Should People Be Able to Sue Social Platforms Over Content Posted by Other Users?
Should people have the right to sue social media platforms for content posted by other users? A majority of the 4,623 U.S. adults who responded to a recent survey by think tank Pew Research Center believe the answer is no. Pew said 56% of respondents feel that people should not be able to sue social…
Uber and Postmates’ Ben Trinh on Building Real Relationships With Influencers
In a world where companies can partner with agencies to forge influencer relationships, does it make sense to reach out via personal DMs, company DMs and make twice-monthly trips to LA? For Uber and Postmates’ global head of entertainment and cultural marketing Ben Trinh, it was not only sensible, but it led to better results…
Despite the Danger, a Sensual Film Was Produced to Defy Russia’s Anti-LGBTQ+ Laws
On July 1 2020, Russia voted to make a change to its constitution that would state that marriage could only take place between a man and a woman. Ahead of that one-year anniversary, an anti-homophobia film has been released, featuring two men dancing the same dance alone and in separate apartments–a metaphor for their relationship….
Beijing’s Century of Dodging Danger Is No Guarantee of Stability
Big Brands Learn To Love – And Attribute – Twitch Gaming Sponsorships
Twitch has become a go-to spot for CPG product launches, as brands embrace the platform as a way to reach young people and run attribution case studies for online gaming. In one fresh example, a new custom pack of Sour Patch Kids had its debut this week in partnership with the Twitch streamer TimTheTatman. The… Continue reading »
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HPE and Joan Creative Greet Tomorrow’s Tech Innovation in an Enchanting New Campaign
Companies switching to remote and hybrid work practices over the last 15 months are evidence of how our workplaces are rapidly changing. But that’s certainly not the only global technological shift at play: Every day, digital advancements roll out that ultimately change the way we live our lives, one innovation at a time. That’s why…
The Big Story: The Winners And Losers Of The Cookie Delay
When Google delayed the end of third-party cookies, ad tech’s first reaction was “stunned silence,” said Matt Barash, SVP of global publishing and platform partnerships at Zeotap and a self-described “ad tech socialite.” For this week’s episode, we talk through the fallout of Google’s decision to delay the phaseout of the third-party cookie by nearly… Continue reading »
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6 Tips for Framing Constructive Feedback to Your Team
Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Rishad Tobaccowala shares his weekly newsletter–below are his thoughts on the importance of giving and seeking out constructive feedback within teams. To grow, one needs to continuously improve. A key…
Retention by Subtraction: How The Economist Cut Products to Reduce Churn
As publishers weigh whether to prioritize subscriber acquisition or retention, The Economist has found a way to do both. The London-based publisher recently announced it had grown its subscriber base by 9%, or about 90,000, over the last year, bringing its total subscriber count to 1,122,000. Despite a 3% reduction in total revenue, the publisher…