Month: July 2021

It’s difficult to understand just how much goes into running a business until you actually do it yourself. But with the evolution of digital commerce comes increased opportunity for automation, making it possible for creators to run everyday operations with limited manpower. “The revolutionary thing about the ecommerce landscape today is that what used to…

Invite-only social media application Clubhouse is no longer invite-only, and it also celebrated its next chapter with a new logo, a refreshed website and a new app icon. Clubhouse explained in a blog post Wednesday, “The invite system has been an important part of our early history. By adding people in waves, welcoming new faces…

By Harsh Jiandani, General Manager, Xandr Curate, Xandr This article is sponsored by Xandr. Until now, private marketplaces (PMPs) have been a popular tool for publishers to package their own data with their own inventory to sell to buyers. A new practice, however, is emerging in the industry and expanding the revenue potential in PMP… Continue reading »

The post Curation Unlocks First-Party Data’s Value for Everyone In The Ad Tech Ecosystem appeared first on AdExchanger.

Text in Instagram Stories can now be translated into more than 90 languages for users worldwide. Instagram said the feature, which began rolling out Wednesday (July 21), will enable brands and creators to more easily connect with family, followers and friends globally, while users can enjoy more content from brands and creators across the world….

As sustainable fashion continues to transform the clothing business, Reckitt brand Vanish is encouraging people to fight waste by wearing their clothes for longer. Its new campaign, created by Havas London, highlights the statistic that many people wear their clothes as little as 10 times before throwing them away, sending more than 90 million tons…

Place Exchange, a SSP for selling digital out-of-home media programmatically, is spinning off from Intersection, another startup with ambitious plans to develop “smart cities.”

The industry group that represents major television networks is calling on the nonprofit Media Rating Council to strip Nielsen’s accreditation in an unprecedented escalation of a months-long feud centered on the accuracy of Nielsen ratings. On Wednesday morning, the Video Advertising Bureau, which counts A+E Networks, Disney, Fox, NBCUniversal and ViacomCBS (among others) as members,…

Once customers step through the entrance to Bed Bath & Beyond’s newly renovated flagship store on Sixth Ave. in New York’s Chelsea neighborhood, they will immediately realize this is no mere refresh, but the results of a complete teardown. Large windows to either side bring in sunlight from 18th and 19th Streets, natural wood signs…

“Goal to the Gold Cup” asks players to show their passion for their favorite team by giving their loudest “Goal” scream into their phones.