The bulk of the airings for its Tokyo Summer Olympics promo spot were on the Olympic Channel, at which NBC is a minority partner.
Say Goodbye To The Agency Pitch Treadmill
The era of big pitches every couple of years is coming to an end as value and partnership rather than price start to be recognized.
Seeking ‘Burstiness’ When Working from Home
Can you have a team that’s creatively bursting with ideas in a virtual workplace?
IPG Rebounds From the Pandemic With 20% Organic Growth for Q2
Interpublic Group (IPG) reported a continuing rebound from the height of the pandemic, with CEO Philippe Krakowsky stating strong growth across its agencies worldwide and organic revenue jumping by almost a fifth. In its latest earnings update, Interpublic Group reported net revenue of $2.27 billion (+22.5% year on year) and organic growth of 19.8% globally…
These Bendy Chips Fit in Unusual Places
Researchers think these flexible semiconductors will be able to monitor your heartbeat or tell you whether your milk has spoiled.
Place Exchange Raises $20 Million to Support Spinoff From Intersection
After its industry struggled through a socially-distant year where fewer people than usual encountered outdoor billboards and digital displays, out of home ad sales platform Place Exchange is prepping for a spark of triple-digit growth by closing a $20 million series A funding as it prepares for its new status as a standalone company. Created…
Twitter Begins ‘Brand Safety’ With MRC: Audits On Measurement, Viewability, SIVT To Follow
Twitter this morning announced it is beginning a brand safety audit process with industry ratings watchdog, the Media Rating Council (MRC).
Twitter Begins ‘Brand Safety’ Process With MRC: Audits On Measurement, Viewability, SIVT To Follow
Twitter this morning announced is beginning a brand safety audit process with industry ratings watchdog, the Media Rating Council (MRC).
Messenger From Facebook: How to Use the Space Jam: A New Legacy Chat Theme
Messenger From Facebook is celebrating the premiere of Space Jam: A New Legacy with a new chat theme that adds Bugs Bunny to a conversation’s background. This chat theme is also available in the Instagram mobile application. Here’s how to use the Space Jam: A New Legacy chat theme in the Messenger app. Note: These…
Instagram: How to Use the Space Jam: A New Legacy Chat Theme
Instagram has a new chat theme celebrating the premiere of the film Space Jam: A New Legacy. When users activate this theme on a conversation, the chat’s background will be changed to a silhouette of Bugs Bunny with pastel colors. Here’s how to use the Space Jam: A New Legacy chat theme in the Instagram…