Month: August 2021

A 16-year veteran of Omnicom Media Group in the UK and EMEA, Laura Kell joins from OMD EMEA, where she was most recently Group Marketing Intelligence Partner.

Even with dings from Wall Street, they still made out OK.

Those who aren’t aware of rap star Saweetie’s proclivity for creating and sharing odd food concoctions may have missed the underlying theme of McDonald’s next Famous Order partnership, which the chain announced at the end of July. Thankfully, the brand’s TV spot for the now-live Saweetie Meal illuminates the “Best Friend” artist’s eye for unique…

Facebook will host the first-ever Facebook Elevate #BuyBlack Summit Aug. 24. The free one-day virtual event will be hosted by actress, comedian and podcast host Michelle Buteau, and speakers are scheduled to include: Shelly Bell, founder and CEO, Black Girl Ventures Ron Busby, president and CEO, U.S. Black Chambers Donald Cravins, executive vice president, National…

Roku is set to release 23 more Quibi series under its Roku Originals banner, including four shows that never actually aired on the short-lived streamer last year. All 23 shows–which make up the second wave of Roku Original releases–will be available to stream on the connected TV platform’s in-house AVOD offering The Roku Channel beginning…

Despite threats of a pullback in theatrical movie business, studios continue to ramp up national TV spending this summer on a monthly basis. Movie studios spent $89 million on national TV advertising
from July 7-Aug. 7, according to iSpot.tv — up from $75.0 million in the previous month-long period.

It is the first scripted TV show of its kind to focus on Native-American teens in contemporary America.

The findings emerged from an unusual contest to identify unfairness in algorithms, similar to hunts for security bugs.