Month: August 2021

Megaphone, the podcast analytics and production platform acquired by Spotify last November, rolled out the Megaphone Audience Insights Dashboard for enterprise podcast publishers, powered by Nielsen. The tool is available starting Friday (Aug. 6) to all Megaphone Enterprise clients in Australia, Canada, the U.K. and the U.S. It gives podcast publishers a real-time look at…

In June, Disney+ said it would shift all of its upcoming originals to Wednesdays. Now sister streamer Hulu is looking to own Thursdays, where it has scheduled three food-focused unscripted series to premiere throughout the fall. The Disney-owned streamer today said that three culinary-centric series will premiere Thursdays beginning the first week of October as…

Now, with just a glance, any corner of the city can become a spot where one can live out their hoop dreams. That’s thanks to Reebok’s newest app Courting Greatness, an AR-styled digital tool that uses a smartphone’s built-in camera and measurement features to map out the dimensions and ingredients of a basketball court, allowing…

WPP CEO Mark Read said the gains demonstrate the growth potential for media services “in a more complicated world.”

Criteo participated in Google’s first FLoC Origin Trial in an effort to understand the audience cohorts. The Yandex browser also creates FLoC cohorts.

Free at launch, the tool enables media buyers, planners and marketers to identify and monitor competitors’ advertising, product categories and key brands and to create the ideal media mix.

Twitter saw 7.5 billion tweets about K-pop between July 1, 2020, and June 30, 2021, setting a record for the most related tweets in a 12-month period. Twitter The social network said the top countries in terms of K-pop-related tweets during the period were Indonesia, the Philippines, Thailand, South Korea and the U.S. Twitter The…

Non-fungible tokens–better known as NFTs–have taken the investment market by storm in recent months. Their popularity is driven by three factors: individuality (they are one of a kind); fandom; and value (consider that Jack Dorsey’s first tweet recently sold as an NFT for $2.9 million). In a nutshell, an NFT is a digital file whose…

Dating can be difficult for anyone, but getting back in a relationship is especially challenging after experiencing abuse or sexual assault. Dating app Bumble is looking to help members work through that trauma through a partnership with therapy app Bloom. Bumble members who report a case of sexual assault or relationship abuse to the company’s…