For the most part, TV’s mob dramas give the impression that they are more based on each other than on actual, real-life mob business.
Snapchat Rolls Out Birthdays Mini
Snapchat is using its Snap Minis feature to help users remember the birthdays of their family and friends. The new Birthdays Mini, which debuts Wednesday, enables Snapchatters to see recent and upcoming birthdays, as well as birthdays organized by Zodiac sign. They can wish other users a happy birthday with lenses and unique stickers, as…
Public Trust In Media Declines Amid Wider Partisan Divide
The finding highlights the need for fact-based journalism to counter online misinformation, propaganda and fake news.
In the US, the AI Industry Risks Becoming Winner-Take-Most
A new study illustrates just how geographically concentrated AI activity has become.
Universal Pictures Celebrates the Resiliency of Black Culture With Candyman
Without a background in the film industry, New Yorker Fabian Castro made his way into Hollywood and now stands as the senior vice president of multicultural marketing at Universal Pictures. With his role comes initiatives that speak to diverse audiences in a relatable and authentic way, with the latest including working with producer Jordan Peele…
Netflix Held Money Heist Fans Hostage to Prevent Them From Sharing Spoilers
There are few things more annoying than eagerly awaiting the return of a TV show, only for someone to spoil it for you as soon as it is released. In the age of social media, this is clearly more of a problem–as much as 12.5% of online conversations related to a single show are spoilers,…
Media.Monks Merges with Taco Bell’s Culture Agency Cashmere
Media.Monks will merge with Cashmere, the culture agency of record for Taco Bell, as it expands its content practice within the U.S. The S4 Capital-owned group will now include the LA-based content practice, which was founded in 2003 by Ted Chung and Seung Chung and has created culturally relevant content campaigns for clients such as…
ZeoTap Lands $11 Million in Additional Series C Funding
Online marketing is in flux given the groundswell in demands for greater data privacy signaling the end for the traditional means of online advertising. Although with that comes fresh opportunity, and now a wave of hopefuls eager to cash in on the need for innovation are attracting serious financial backing. ZeoTap, a company that positions…
This Charity Rewrote Popular Children’s Stories to Show Kids How to Cope With Hard Times
It will come as no surprise that the Covid-19 pandemic has had a significant impact on many children’s mental health. In a survey this year from the Great Ormond Street Hospital Children’s Charity in the U.K., most parents (66%) said the loss of freedom and inability to play and socialize during the pandemic was taking…
Trust First: CMOs Need To Master Data Privacy To Market Successfully
”Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Sharon Harris, Global Chief Marketing Officer of Jellyfish. Data privacy is front and center in every digital technology conversation today. CMOs are now the stewards of the brand-consumer relationship and… Continue reading »
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