Two Brands Designed Superhero Capes for Kids That Destroy Air Pollution Near Schools

The statistics on air pollution are sobering: dirty air is the world’s biggest environmental killer, causing 4.2 million early deaths each year, according to the Clean Air Fund. But with governments taking little action, one brand has enlisted children in the fight against this deadly crisis. Energy company E.ON teamed up with fashion brand Scamp…

GSK Hires new Media Chief From Adidas but Loses Marketer to Rival Pharma Start-up Karo

GSK Consumer Health Care has hired Simon Peel from sports apparel brand Adidas to lead its media team, replacing global head of media Scott Grenz who left in June, while another GSK marketer Anna Hale has joined Karo Pharma as chief marketing officer. Peel, who was senior director of global media for Adidas for seven…

Experience the Euphoric Sensation of Kin Along Your Nonalcoholic Beverage Journey

In 2018, Jen Batchelor transformed the social ritual of drinking by launching a sober-curious revolution. Kin Euphorics is a nonalcoholic beverage brand made up of natural ingredients and powered by Euphorics, a state of well-being. “I really wanted to reverse engineer exactly how we get to the feeling of being chill, relaxed, talkative … whatever…