Month: September 2021

The city capped commissions on restaurant deliveries amid the pandemic, but it says the apps added new fees and marketed deceptive promotions.

One of the biggest barriers to evolution is that most agencies are trying to survive as a managed service. Managed service focus entails the same standardized products and service model across all
clients, which allows no flexibility to build bespoke services that adapt around client needs.

The selection follows a formal review that kicked off early in the year that managed by Ebiquity in Milan, Italy.

Like other divisions of the military, the U.K.’s Royal Navy has long lacked diversity. Its new campaign is its latest attempt to welcome more diverse recruits and position itself as an inclusive organization. The ad, created by Engine Creative, features a young Sikh man called Lt. Raj, a serving Naval officer in the Submariner service….

Starting early next year, Apple will apply its looser payment policy worldwide to “reader” apps used to consume magazines, newspapers, books, music and video content.

Deadly flooding in and around New York City dramatizes the risks to infrastructure that was wasn’t built to handle warmer, wetter climate.

It’s been a difficult time for everyone in work or seeking employment over the last 18 months. So, as Labor Day approaches, Budweiser and talent marketplace Upwork have partnered to create the ‘Raise a Bud’ campaign, which will aim to tell the stories of American workers–beginning with the release of a commemorative can. The holiday…

Facebook’s org chart is changing. Several of its most longstanding and recognizable advertising and media executives left big blue for greener (or at least other) pastures this summer. Just this week, Mark D’Arcy, Facebook’s chief creative officer and VP of global business marketing, said he’ll be stepping down after more than a decade with the… Continue reading »

The post With Recent Departure Of Multiple Top Ad Execs, Facebook Stands At A Crossroads appeared first on AdExchanger.

There is a distinct Amazon approach to advertising, and it’s taking over the rest of retail media. To be successful within the walled garden platform, brands must be sharply focused on search. They also become accustomed to seeing ad costs factored as an incremental part of overall sales. Spectrum Brands honed its advertising approach on… Continue reading »

The post Why Spectrum Brands Is Bringing Its Amazon Advertising Approach To The Web appeared first on AdExchanger.

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…

The post Comic: The New Theatrical Window appeared first on AdExchanger.