Despite declines in fatalities since the 1980s, drunk drivers still kill more than one person per hour every day in the U.S. And although Americans have been driving less during the pandemic, the National Highway Traffic Safety Administration estimates fatal crashes involving an intoxicated individual behind the wheel rose 9% in 2020 compared to 2019….
An Investment App Is Footing the Bill for College Students Using FOS’ First Paid Product
Sports business publisher FOS, recently rebranded from Front Office Sports, is working with the investment app Public to underwrite the cost of its newly launched subscription product, Insights, for any college student with a “.edu” email address. College students who sign up for the promotion get Insights free for one year, as well as $10…
Will Biden’s Vaccine Mandates Hold Up?
#StanleyTweets From NHL, Twitter Go on Display at the Hockey Hall of Fame
The National Hockey League teamed up with Twitter in June on #StanleyTweets, an initiative to engrave 52 tweets to the @StanleyCup account into a first-of-its kind installation at the Hockey Hall of Fame in Toronto. That installation is now live. This marks the first time actual fan tweets have been on display at the Hockey…
How the Production Industry Is Leaning Into the Zoom Era
Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Shaun MacGillivray of MacGillivray Freeman Films urges holdouts to embrace the possibilities of hybrid and remote work options. Below, in his own words, he exemplifies how film and other industries…
NFL Data Finds Audiences Where Commercials Can’t
An NFL game will put a company’s message in front of a whole lot of people. But those commercials won’t speak directly to them. During football’s first pandemic season in 2020, with games played in empty stadiums, Nielsen noted that 69 of the Top 100 television broadcasts were NFL matchups. The league’s media partners at…
Twitter: How to Stop Personalizing Your Experience Based on Your Inferred Identity
By default, Twitter will attempt to personalize your experience on the social network “based on your inferred identity.” The Twitter application reads, “Twitter will always personalize your experience based on information you’ve provided, as well as the devices you’ve used to log in. When this setting is enabled, Twitter may also personalize based on other…
TikTok Details Several Well-Being Updates
TikTok detailed several updates and resources related to the well-being of its users. Director of policy, TikTok U.S. Tara Wadhwa wrote in a blog post Tuesday, “We’re inspired by how our community openly, honestly and creatively shares about important issues such as mental well-being or body image, and how they lift each other up and…
Why Gov. Gavin Newsom Is Facing a Recall Election | WSJ
New Season: CBS Sticks With Franchise Shows, Expands Metrics For Ad Guarantees
Half of its upfront sales were based on broader, impression-based metrics, and the network expects this will be a significant trend going forward.