Judge Judy Sheindlin’s forthcoming IMDb TV show has a premiere date. Judy Justice, the name of Sheindlin’s new courtroom series, will arrive on the Amazon-owned free, ad-supported streaming service beginning Nov. 1, IMDb TV announced today. The series will release new episodes every weekday. The show will serve as the spiritual successor to Judge Judy,…
This Emotional Ad Calls on Public to Send Hope to Frontline Workers With PTSD
While it might seem to some as if the worst of the Covid-19 pandemic is over, another crisis is looming: the mental health pandemic for frontline workers. Two in five frontline workers are suffering with PTSD as a result of the pandemic, which is nearly double the rate of recent military veterans. U.K. charity Frontline19…
AMC Theatres Unveils First National Movie Theater Campaign, $25M Ad Budget Mostly For TV
The campaign starts Sept. 8 on online and social-media platforms. On Sunday, Sept. 12, video advertising messages will play across multiple platforms worldwide.
FTC Unseals Allegations Against Facebook, Including Monthly User Data
The FTC on Wednesday unsealed a host of previously secret material involving Facebook, ranging from information about the company’s monthly users to details about prior acquisitions.
Adland’s Madonna Badger Wins Lifetime Achievement Award
In 2016, she launched the #WomenNotObjects campaign, which championed the end of the objectification of women in advertising. She also successfully lobbied the Cannes Lions International Ad Festival
to prohibit work that objectifies women.
to prohibit work that objectifies women.
Video, Vertical Product Ad Pilots Running On Microsoft Audience Network
The program also supports disclaimers in ads, new third-party integrations with Universal Event Tracking, flexible insertion orders and inline appeals for rejected offers in Microsoft Merchant Center.
LinkedIn CEO Ryan Roslansky Discusses the ‘Great Reshuffle’
LinkedIn CEO Ryan Roslansky introduced the concept of the “Great Reshuffle” Thursday, with some help from Satya Nadella, chairman and CEO of Microsoft, the professional network’s parent company. Roslansky explained in a blog post Thursday, “We are living through a moment of change unlike anything we’ve seen before in the history of work. We call…
Why a Fashion House Made a Drama Series That Looks Nothing Like Branded Entertainment
The main character in Fracture, a new drama series from luxury fashion house Balmain and U.K. broadcaster Channel 4, is trying to find her voice. As music artist Mya flees everything familiar and searches for the inspiration to write songs, she slowly discovers her powers of expression and creativity. Fracture’s narrative partly mirrors Balmain’s own…
MRC Updates In-Game Ad Measurement
The MRC cites “significant changes” since original PC/console game guidelines were developed, including VR, AR, and 3D in-game ads.
MRC Issues Interim Update For In-Game Ad Measurement
Citing “significant changes” since original guidelines for PC and console games were developed, including VR, AR, and 3D in-game ads, the MRC has issued new “interim guidance” to update it.