Fox Corp.’s 2020 acquisition of Tubi keeps looking better and better. The free ad-supported streaming service, combined with the roaring return of live sports on Fox Sports, has helped grow Fox’s revenue 12% to $3.05 billion, the company reported today in its quarterly earnings. In the quarter, Fox Corp.’s first in fiscal year 2022, the…
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Roku Sees Slowdown in Account Growth as Supply Chain Issues Dent TV Market
Roku is proving it’s still the biggest connected TV player out there, hitting 56.4 million active accounts in the third quarter of 2021. But Roku’s account growth has slowed notably throughout the year, from adding 5.2 million in the fourth quarter of 2020 to 1.3 million this quarter. That’s down from the 1.5 million new…
Lifewtr and Doja Cat Take Fans to Planet Her With a New AR Experience and Contest
If you have yet to pay a visit to Planet Her, the most recent album of Grammy-nominated pop star Doja Cat, there really is no time like the present. For fans who have already dug into one of this year’s biggest music releases, the “Need to Know” artist and PepsiCo’s Lifewtr brand are offering an…
Fitbit Adopts a Holistic View of Health and Asks ‘What’s Strong With You?’
It’s often said that there is nothing more crucial to a well-balanced life than your health, but what “health” looks like exactly can vary greatly from person to person. Getting in touch with what inspires you can be a highly personal journey, and what works for one might not necessarily work for everyone. As a…
Stagwell Inc. Announces Third Quarter Revenue Growth Driven by MDC Merger
Stagwell Inc. (STGW) today announced strong revenue in the third quarter, driven by its recent MDC Partners merger and growth across most segments. Stagwell’s total revenue reached $466.6 million in the third quarter ending September 30, up from $228.1 million in the same period last year, an increase of 104.6%. The company’s pro forma organic…
HBO Max Elevates Pia Chaozon Barlow to Head Originals Marketing
HBO Max has named the new marketing executive who will lead up all original program marketing on HBO Max. Top line Pia Chaozon Barlow, a longtime entertainment marketing executive who has served as svp, originals marketing at HBO Max since last year, has been elevated to evp, originals marketing, HBO Max, the company announced today….
Havas Media Group Promotes Grant To U.S. President, NA Chief Client Experience Officer
She has served as Chief Strategy Officer for North America since joining Havas in April from Publicis Media.