Trevor Noah Set to Return as Grammys Host for Jan. 31 Ceremony

Trevor Noah, host of Comedy Central’s The Daily Show, will return as emcee of the Grammys for a second year in a row. Top line The 64th Annual Grammy Awards are set to take place Jan. 31 at 8 p.m. ET in Los Angeles’ newly-renamed Crypto.com Arena. Between the lines The broadcast will air on…

Tumblr Shares Its 2021 Year in Review

Tumblr released its annual Year in Review lists Wednesday. Highlights include: The Dream SMP Minecraft Server finished No. 1 on the platform’s top 21 list and its lists for web series, webcomics and podcasts. Supernatural accounted for four different entries in the top 21 list and sat atop the top TV shows list. And starting…

CNN Suspends Prime-Time Host Chris Cuomo ‘Indefinitely’

Chris Cuomo has been suspended because of his involvement in attempting to help his brother Andrew Cuomo combat alleged sexual misconduct issues. Transcripts from the New York Attorney General’s
office showed the journalist helped prepare the Governor’s defense team.

Holiday Miracle? Michael Bublé Finally Gets His Own Limited-Edition Bubly Sparkling Water

Starting with his appearance in a 2019 Super Bowl ad for Bubly, pop star Michael Bubl? has been playing a persistent and self-deprecating vandal, defacing cans of the sparkling water and insisting the PepsiCo product was named after him. It wasn’t. Until it was. The brand, for its first holiday flavor, will launch Merry Berry…

Accenture Interactive Hires Neil Heymann as First Global CCO

Accenture Interactive has appointed Neil Heymann as its first global chief creative officer. Heymann, who had previously held the role of global chief creative officer within the Accenture Interactive owned agency Droga5, left in February to form Publicis agency Le Truc. He will now return to take on the newly created role starting in February….

Skyn Places Common Unsafe Sex Excuses on its Packs to Mark World Aids Day

For over thirty years, World Aids Day has been held annually on December 1 to raise awareness of the Aids pandemic and mourn those who have died from the disease, and yet men continue to ignore the warnings and make excuses to try to have unprotected sex. In response to this issue, condom brand Skyn…

Crossing the Finish Line: How Audio Out of Home Helps Brands Make the Sale

Marketers who use audio OOH ads like to think of them as the deal closers of brand campaigns. “It really pushes the consumer over that last mile to buy the product,” Dave Etherington, CCO of Place Exchange, told Adweek. That’s because they pitch customers when they’re in a store making their final decisions on what…

S4’s Media.Monks Buys Salesforce Specialist Maverick Digital And Doubles Down On Services

Media.Monks, S4 Capital’s content, data and media arm, is going big on Salesforce. On Wednesday, Media.Monks merged with Maverick Digital, a 50-person Salesforce consulting and implementation firm with a presence in North America and India. The deal price was not disclosed. Maverick Digital, whose clients include UFC Gym, Mercy Health and the Chicago Blackhawks hockeyContinue reading »

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The Future Is Here: Meta’s Benji Shomair, Zox’s Jason Kuipers Talk Social Commerce

The pandemic accelerated innovations in social commerce, but Meta vice president, commerce business and go-to-market Benji Shomair and Zox CEO Jason Kuipers agreed that the wheels were set in motion well before coronavirus became a household word. Shomair and Kuipers joined Adweek executive vice president and editor in chief Stephanie Paterik on “The Future of…