Jerome Powell, Fiscal Lobbyist
TikTok Takes Steps to Avoid Too Many Videos on One Topic in Its For You Feed
Variety is the spice of life, and TikTok is taking steps to ensure that variety exists in its users’ For You feeds. The company explained in a blog post, “Our community tells us they love finding creators they wouldn’t have known to follow, or learning about a new interest because it was recommended to them,…
COLA Doesn’t Bring Much Refreshment
When Only Birds Could Twitter
Wokeness Infiltrates the Salvation Army
Biden’s Art of the Overreach
Messenger: How to Use the Heads Up! Group Effect
Messenger released a new Group Effect in the Messenger and Instagram applications inspired by the Heads Up! game from Ellen DeGeneres. Users can activate Group Effects during video calls with two or more people. Heads Up! is a party game that challenges players to help someone identify objects or phrases written on cards that they…
Snap, Nielsen: Snap Ads Drive Double the ROI for CPGs vs. Industry Benchmarks
Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix modeling, which applies statistical analysis to certain…
Volvo’s New Campaign Depicts Its Charging Stations as Essential—Even to Competitors
One of the biggest blockers to the spread of electric vehicles around the world is the infrastructure required to keep them charged. Volvo Car Brazil has built about 1,000 chargers around Brazil, but as the “Volvo Recharge Hijack” campaign created in partnership with Grey Brazil shows, Volvo customers aren’t the only ones who benefit. A…