Month: December 2021

The “Platform Accountability and Transparency Act” would require social platforms with at least 25 million monthly users to share data with university-affiliated researchers — provided their research
projects have been approved by the National Science Foundation.

In an industry where the word “creativity” is applied somewhat vaguely to every job title and advertisement, creative agency Code and Theory has a pretty practical definition for it. “Creativity is the discipline of solving problems,” CEO Dan Gardner told Adweek. “That’s what we do. Every new business pitch starts with that on the first…

Meta’s Facebook and Instagram applications each rolled out features designed to help people reflect on the meaningful moments they shared with friends and family over the course of 2021. Facebook users will begin seeing their personalized Year Together cards in their feeds, with content on the card populated based on three pillars: culture, feelings and…

Clubhouse users have the option to follow the Topics they’re interested in, and they can display those Topics on their profiles. When a user follows a Topic, the Clubhouse application will automatically turn on notifications for that Topic so that the user will be notified about rooms related to it. Users can manage their notifications…

When Criteo CEO Megan Clarken and IPONWEB CEO Boris Mouzykantskii were hanging out in the green room at AdExchanger’s Programmatic IO event in October in New York City waiting for their session to start – they were on a panel together about the cookieless future – it was … a little awkward. That’s because Criteo and IPONWEB… Continue reading »

The post Criteo’s CEO Megan Clarken On Why The IPONWEB Deal Is All About First-Party Data appeared first on AdExchanger.

Reddit allows users to add social links to their profiles so that other Reddit users can easily find them on other platforms. Redditors also have the option to remove the social links they’ve shared from their profiles. For instance, if someone makes their Twitter account private, they may want to remove the link to their…

People show high levels of immersion when engaged with augmented reality experiences, according to the results of international research conducted by Snap Inc. and Alter Agents. Snap said in an email, “When we talk about ‘immersion,’ we’re referring to a neurological state based on a person’s relative level of attention and emotional connection. When people…