With at least 18 months on the clock until Google withdraws support of third-party cookies in Chrome, 2022 is shaping up to be the year the marketing and media industry really kicks the tires on alternative identifiers. While identifiers’ viability for targeting audiences is on the docket, the consequences–intended or otherwise–of a global push for…
What Ad Agencies Should Be Doing to Demonstrate Their Value in 2022
What’s the purpose of an ad agency? It’s a bit of a loaded question for agencies and industry observers. Agencies are so much already and, in 2022, will continue to expand their services to creatively solve their clients’ business needs. There are 13,000 ad agencies in the U.S. alone, doing everything from creating TV spots…
The Warren-Biden Bank Heist
The End of the GOP Gerrymander Panic
No Justice for Cuba’s July 11 Protesters
Millennials Are the Silencing Generation
U.S. 2021 Box Office Screens $4.5 Billion, ‘Spider-Man’ Now 10th-Best Theatrical Movie
“Spider-Man: Far From Home” started off 2022 strong, adding another big haul of $52 million in its third week of release for the New Year’s weekend, according to Comscore.
U.S. 2021 Box Office Screens $4.5, ‘Spider-Man’ Now 10th-Best Theatrical Movie
Sony Pictures’ “Spider-Man: Far From Home” started off 2022 strong, adding another big haul of $52 million in its third week of release for the New Year’s weekend, according to Comscore.
