Airline companies want more time to prepare for the potential impact of 5G frequencies on crucial safety equipment. Here’s what that means for you.
More Than One-Third of Americans Have Missed BNPL Payments
As many Americans’ delayed payments for holiday gifts come due, a new report from insurance tech startup Breeze finds more than one-third of U.S. shoppers who used buy now, pay later (BNPL) services have missed a fee deadline at some point. The survey of 1,500 American consumers in January revealed about three-quarters of shoppers say…
Dilbert by Scott Adams for Wed, 19 Jan 2022
Biden Holds News Conference Capping First Year in Office | WSJ
Fox Sets Combined, In-Person May Upfront Week Event in New Location
May’s upfront week is shaping up to be the first traditional New York gathering since 2019, as Fox has become the third presenter to schedule an in-person event for marketers. However, Fox’s upfront presentation–set for Monday, May 16, in its usual upfront week position–will look much different than its pre-pandemic events. The company will vacate…
Inflation Gives Biden an Incentive for a Bad Iran Deal
Bloomberg Media Reaches Global Multiyear Renewal of Twitter Content Partnership
Bloomberg Media detailed a global multiyear renewal of its partnership with Twitter Wednesday. The pact covers all major media markets across Africa, the Asia-Pacific region, Europe, Latin America, the Middle East and North America. Bloomberg said the partnership will combine original reporting and analysis from its editorial team with data from Twitter, and new projects…
The Metaverse: Digital Marketing’s New Frontier
The metaverse is poised for rapid growth and rife with opportunities for marketers from AR and VR to NFTs and the creation of virtual worlds. Through immersive experiences and bold digital ads, brands are just scratching the surface in their capabilities to reach new generations of consumers. Tim Clark, chief digital officer at NASCAR, joined…
How Brands Can Yield Their Power for the Greater Good
With great storytelling comes great responsibility. Navigating decisions of where and when to participate remains a tightrope as consumers scrutinize content more closely than ever to discern what is genuine action and not “woke-washing.” Writer, activist and comedian Baratunde Thurston joined Adweek’s Outlook 2022 event to offer insights from conversations in his new podcast, How…
We’re All VIPs in First-Ever Super Bowl Ad for Sam’s Club
Warehouse retailer Sam’s Club is making its Super Bowl debut in 2022 with a 30-second spot featuring actor Kevin Hart. The ad will focus on what the retailer calls its “VIP-worthy” experience, which includes the Scan and Go feature it launched in 2019. Scan and Go allows members to scan products and skip the checkout…