Discovery To Name Chris Licht As New CNN Chief

Sources say Licht, executive producer of “The Late Show With Stephen Colbert,’ will be anointed by soon-to-be Warner Bros. Discovery CEO David Zaslav next week, although Discovery has not confirmed.

Longtime TV, Entertainment Marketing Exec Mark Stroman, Who Led Early Fox TV Network Promotions, Dies

Stroman worked at Fox Broadcasting Company for 16 years and rose to SVP of national promotions at News Corp One, where he was responsible for integrated promotions and marketing for all News Corp.
companies.

KFC Partners With TikTok To Fight Hunger Across The U.S.

KFC is partnering with TikTok creator/jewelry designer Isaiah Garza to develop a fund that will give cash grants to nonprofits fighting hunger. Garza has been documenting acts of philanthropy and
kindness on the short-form video platform.

What Is the ‘Informed Call’?

Today, sales teams have so much more information available to them before reaching out to leads–it is the digital era, after all. So, instead of relying on the old standby cold call, savvy sales professionals should be using the “informed call.” The informed call is backed by a data-driven approach–a much warmer way to break…

Adweek Podcast: Profiles in Black Creativity

Digital Editors Chlo? Harper Gold and Colin Daniels and special guest Derek Walker, founder of Columbia, S.C. agency brown & browner join Shannon to discuss Adweek’s Profiles in Black Creativity spotlight series, which was originally started by Walker. During the conversation, they discuss the origins of the series and highlight some of this year’s featured…

LinkedIn Acquires Israeli Marketing Analytics Company Oribi

LinkedIn acquired Israel based marketing analytics company Oribi and revealed plans to open an office in Tel Aviv. Once the transaction closes, several members of the Oribi team, including founder Iris Shoor, are expected to join the professional network and be based in the new Tel Aviv office. LinkedIn chief product officer Tomer Cohen explained…

Late Show Producer Chris Licht Named CNN Global CEO Following WarnerMedia-Discovery Merger

Discovery CEO David Zaslav–who will also lead the Warner Bros. Discovery following the WarnerMedia-Discovery merger–has found his replacement for former CNN chief Jeff Zucker. Chris Licht, who currently serves as evp of special programming at CBS, and executive producer and showrunner for The Late Show With Stephen Colbert, has been named the new chairman and…