Stressed Consumers Are Cutting Back on Expensive Plant-Based Meats
Adaptogen-enhanced water, ashwagandha and booze-free booze is in, while plant-based meat is … out? A new report from Brightfield Group found that consumers are most concerned with sleep, relaxation and exercise headed into this third year of the pandemic. They’re gravitating toward products like matcha tea, melatonin and ginseng that support those “need states,” while…
Fleeing Ukraine: A Long Waking Nightmare
Editor’s note: As part of our coverage of Russia’s invasion of Ukraine, Adweek has been reaching out to creative professionals who remain in the country. Slava Denys, creative director for Cheil Ukraine and citizen of Kyiv, shared the following dispatch with BBDO executive vice president Matt MacDonald and gave permission to share broadly. This piece…
NBCUniversal Ends Hulu Content Sharing Deal, Shows Will Be Exclusive to Peacock
Beginning this fall, Saturday Night Live fans will have to head to Peacock, not Hulu, to catch the latest episodes of the show–along with all of NBC’s other in-season series. NBCUniversal has terminated its partnership with Hulu, an NBCU spokesperson confirmed, with all current in-season programming–including Saturday Night Live, The Voice along with the Chicago…
Russia Blocks Facebook and Twitter in a Propaganda Standoff
The Kremlin’s Facebook block shows the stark choices ahead if US platforms want to keep operating in Russia.
Reddit Bans Links to Russian State-Controlled Media Outlets
Reddit said Friday that it disallowed links to Russian state-controlled media outlets across its platform. Many communities had already been banning such links. Reddit will continue to not allow ads targeting Russia or from any entity based in Russia. As for its efforts to moderate content for misinformation, Reddit explained in a blog post Friday,…
Vox and Ben & Jerry’s Extend Partnership With Second Podcast on Social Justice
Vox Media is discovering that addressing social justice is sweeter than ice cream. Ice cream brand Ben & Jerry’s and Vox Creative are continuing their branded content partnership with a second podcast series called Into the Mix. The show hopes to influence future social activists through discussions with cultural figures like singer John Legend. The…
ANA Calls On Members To Support Russian Sanctions, 25% Have Already Cut Media Spending
A poll of ANA members found half support providing Ukraine with aid, while a third said they plan to cease or scale back operations in Russia.