Dilbert by Scott Adams for Sun, 03 Apr 2022
Here Come the Price Controls
Pearls Before Swine by Stephan Pastis for Sun, 03 Apr 2022
Dilbert by Scott Adams for Sat, 02 Apr 2022
Acknowledge WWE: The Smackdown Is Back With WrestleMania 38
WrestleMania returns for its 38th installment in all its maximum-impact, high-volume, melodramatic, sweat-drenched, spandex-clad glory. For fans, advertisers and performers, pro wrestling’s largest annual spectacle is akin to the Super Bowl, Coachella and TV upfronts all wrapped into one giant showcase. For World Wrestling Entertainment, the business entity behind it all, WrestleMania doesn’t just set…
Pearls Before Swine by Stephan Pastis for Sat, 02 Apr 2022
Europe’s Biggest Lithium Mine Is Caught in a Political Maelstrom
Europe wants to source EV materials within its own borders. But fierce opposition ahead of the elections in Serbia shows locals don’t trust mining companies.
Making Programmatic Work in Connected TV
2021 was the year of Convergent TV, and 2022 is poised to be even bigger as it remains one of digital advertising’s fastest-growing platforms. Andrew Goode, executive vice president and managing director of Havas Media, Mike Venables, managing director and head of media at Citi, and Lisa Valentino, evp of client solutions and addressable enablement…
News Corp’s Stephanie Layser on Context’s Moment
As the extinction of the third-party cookie gets closer, core pieces of digital advertising are being disrupted. But, it’s also opening the door for context, custom integrations, and custom content to drive help brand affinity for marketers. Stephanie Layser, News Corp.’s VP of advertising tech and operations, joined Adweek’s Mediaweek to talk about the future…