Florida may end a theme-park exemption to its new social media law, which prohibits some companies that operate online platforms from banning political candidates.
Xandr Strikes Trial Deals With Six Measurement Companies
Building on more TV measurement tests from TV advertising sellers, Xandr, the advanced advertising/marketplace unit now owned by Microsoft, announced it has struck deals with six measurement
companies in preparation for the upfront TV market.
companies in preparation for the upfront TV market.
Consumers Now Spend as Much Time With Digital Payment As Email, Experian Study Says
Almost two-thirds of shoppers have used mobile wallets to buy online.
Instagram: How to Use Earth Day Stickers in Stories
To mark Earth Day April 22, Instagram added Earth Day stickers to Stories. When a user adds one of these Earth Day stickers to their Stories post, the post will be added to a multi-author Story that will appear in the first position in the application’s Stories bar. Here’s how to use the Earth Day…
Bottled Water Marketing Giant BlueTriton Names Horizon Media AOR
The win follows a three-month review and is estimated to bill more than $90 million annually.
Joe Biden, and the Country, Could Really Use a CTO
Plus: Obama’s head techy, the world’s social media addiction, and Russia’s unwelcomed escalation.
Cannes Young Lions Announces US Winners to Compete in International Finals
The winning teams of the 2022 U.S. Young Lions competitions have been announced, with teams from BBDO and Havas, McKinney, Initiative and Healix Global, Weber Shandwick, Giant Spoon and T-Mobile taking the top spots. Those teams will compete virtually as Team USA in the global Young Lions competition in May, prior to the 68th Cannes…
MRC Begins Scrutinizing Nielsen Audio, Monitors Performance Of 8 Questionable Markets
“This enhanced monitoring program is now underway, and will be continued into the foreseeable future,” the MRC said in a statement.
XenoPsi Tap’s Arnold’s Nelson To Lead Ad Division
A 27-year veteran of Arnold, he most recently served as managing director handling the Jack Daniel’s brand.