Obama cited “product design” for disinformation’s undermining of democracy, suggesting the outcome isn’t unintentional, but engineered explicitly.
Absolut Blends the Real Coachella With Metaverse Activation
By now, it’s a familiar headline: Brand Enters the Metaverse. Wendy’s created a virtual restaurant in Meta’s Horizon Worlds. Heineken invented a digital beer in Decentraland. Vans built a pixelated skatepark in Roblox. And so on. The latest entrant is Pernod Ricard’s vodka brand Absolut, which is debuting Absolut.Land in tandem with the return of…
TikTok U.S. Ad Revenue To Soar 184% in 2022, Surpass Twitter, Snapchat Combined
At nearly $6 billion, the U.S. will account for 51% of worldwide TikTok ad revenue, projects eMarketer.
To Survive in Today’s Climate, Agencies Must Zero In On Sustainability
In late 2021, Volkswagen celebrated its Employee Of The Month by awarding him a blue branded ribbon and his very own Instagram feature. The honoree, Woolter Smith, didn’t look much like your typical candidate–he was soft and wooly, his ears protruded from his head at 90-degree angles and he had yet to set up a…
WWE: WrestleMania 38 Outperformed Super Bowl 56 on Social Platforms
Conventional wisdom would dictate that Super Bowl 56 has been the top social sporting event of the first few months of 2022. Conventional wisdom, however, was proven incorrect April 2 and 3. World Wrestling Entertainment said Monday that its WrestleMania 38 event broke several social media records that were set by the Big Game in…
Pearls Before Swine by Stephan Pastis for Mon, 11 Apr 2022
Just Egg Trolls Congressmen for Denying Climate Change and Failing to Protect the Planet
Just Egg, a Silicon Valley-based food tech unicorn, could take a victory lap this spring, joining other plant-based brands in touting their eco-friendly bona fides like water saved, land spared and CO2 averted in making their products. Instead, the startup plans to use Earth Month as a bully pulpit for calling out U.S. elected officials–by…
Craig Robinson Kills It In New Peacock Comedy
“Killing It” goes off in directions that are surprising and unpredictable, which is rare for a new TV show.
The Race to Save Social Posts That May Prove Russian War Crimes
Painstaking new techniques for archiving social media posts could provide crucial evidence in future prosecutions.
How Apple’s Monster M1 Ultra Chip Keeps Moore’s Law Alive
By combining two processors into one, the company has squeezed a surprising amount of performance out of silicon.