Charlamagne tha God debuted The Black Effect Podcast Network in September 2020, dedicated to Black listeners and voices in Black culture, with audio network iHeartMedia. And while the audience growth since then has been solid, the network’s founder wants brands to recognize the platform is not only for Black audiences. “We keep having these conversations…
Tim McGraw to Help Introduce the Inaugural Nextdoor 100
Nextdoor is introducing its inaugural Nextdoor 100 with some help from actor and country music superstar Tim McGraw. The platform said the Nextdoor 100 is all about neighbors celebrating neighbors, giving recognition to people who have helped others face extraordinary challenges over the past few years. Nextdoor called the Nextdoor 100 “a celebration of the…
Pearls Before Swine by Stephan Pastis for Thu, 07 Apr 2022
For Ex-Prez, Netflix ‘National Parks’ Series Comes Naturally
On “Our Great National Parks,” President Obama takes on a new role as narrator of a TV nature series.
Reddit Looks Back at Its First Year in Canada
In the one year since Reddit opened the doors to its Toronto office to serve the Canadian market, the company said it has seen significant growth in its local community, engineering, product and sales teams. Reddit plans to continue adding on for engineering (back end and front end) and sales roles. The company said brands…
Don’t Be Daunted by AR—Approach It Like Any New Tech
The challenge Augmented and extended reality technologies can facilitate more immersive interactions between audiences, artists and brands. So far, we’ve only scratched the surface of what’s possible and how to make the most of these high-attention interactions. At 4th Floor Creative, we’re continually exploring how the artists and music brands we work with can deploy…
Self-Service Platform Nextdoor Ads Moves Into the Neighborhood
Neighborhood social network Nextdoor is revamping its advertising offerings with Thursday’s unveiling of self-serve campaign-management platform Nextdoor Ads. Head of product Kiran Prasad, who joined the platform from LinkedIn last April, said one of the most prominent uses for Nextdoor is exchanging goods and services, telling Adweek, “Services are small and midsized businesses on the…
Statehouse Press Corps Are Expanding, With Some Caveats, Pew Research Finds
Statehouse press corps have grown as nonprofit news organizations emerge to fill the gap created by the decline in commercial newspapers and organizations shift reporters to more part-time statehouse
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Mid-Range YouTube Stars: Next Big Influencers?
Trey Kennedy isn’t well-known to most Americans, but my kids are constantly using YouTube’s TV app to see what he’s up to.
Watch Every Mediaweek 2022 Session
For the first time in two years, attendees gathered together in person at Mediaweek 2022 to hear marketers and executives from top media brands and agencies share their insights on the ever-shifting media industry. Mediaweek returned for its second year as a hybrid/virtual event on March 22-24. On Day 1 of the conference, a limited…