Warner Bros. Discovery Revamps Senior Ad Executive Team

The biggest moves will come with realignment as Jon Diament, Karen Grinthal and Greg Regis divide responsibilities among the company’s more than 20 cable TV networks. Reports last month suggested the
new Warner Bros. Discovery would cut around 30% of its ad force as part of the goal CEO David Zaslav outlined to investors, to achieve $3 billion in synergistic savings as a result of the merger.

Dog Food Brand Jinx Announces Its Latest Endorser and Future Ad Star, Chris Evans

For many of our four-legged friends, the hardest part of the day is waiting for the next meal or treat. But for pet parents, the hardest part may be looking for that healthier dog food to feed their companions. Not to worry: dog food brand Jinx has not only figured out a working formula, but…

Instagram Kicks Off Research Into How Different Communities Experience Its App

Instagram teamed up with YouGov on a survey aimed at helping it learn more about the ways people in different communities experience the application and changes it can make to further promote fairness. The platform explained in a blog post Thursday, “When we established the Equity team, we wanted to understand how people from historically…

ACLU and World Central Kitchen Fundraiser Banks on Love

What’s not to love about a marketing agency seeking to spread a message of affection? That’s the animating impulse behind a campaign from agency Manual Labor, which has partnered with 10 designers and creators to promote the work of the ACLU and World Central Kitchen. Both nonprofits find themselves respectively combating hate and hunger amid…

Instagram Really Said ‘Change Is the Only Constant’

This week, head of Instagram Adam Mosseri uploaded a video addressing the latest concerns about the app. What was supposed to be a helpful justification for the platform’s pivot to video soon became the talk of the industry. This video from Mosseri sparked more rage than usual. Why? Because it was a clear example of…

The Big Story: The Lingering Third-Party Cookie

You could argue third-party cookies are already stale – but they just won’t go away. Google just extended their expiration date for another year to the end of 2024. The optimist’s take (glass of milk half full): Privacy Sandbox proposals will have more time to develop. Trials with millions of browser users will start this year,Continue reading »

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